PRODUCTS & TREATMENTS

Studex multi piercing

Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon

By Guest Writer | 2 May 2025

Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…

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Cnd shellac vivid lead 2025

CND™ extends SHELLAC™ line with 7 ‘Vivid’ shades to elevate nail artistry

By Helena Biggs | 1 May 2025

Are you craving a nail product formula that’s ideal for detailed linework, smooth to apply and streak-free? Consider adding CND™’s SHELLAC™ Vivid range to your collection: seven intensely pigmented and bold primary and secondary shades. Building on its longstanding commitments to supporting creative expression and nailcare, CND™ has introduced the…

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French pedicure

How to nail the French tip pedicure

By Katie Barnes | 20 April 2025

Katie Clark, award-winning nail tech & founder of Katie Barnes Tool Range & Education, answers questions about perfecting the French pedi… How big should the French tips be? A French tip should mimic the natural free edge of the nail. Estimate how long the client will wait between appointments, plus…

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Modelones collaborates with Tom Bachik on Color Cube collection

By Scratch Staff | 25 July 2023

US nail brand, Modelones, has collaborated with three influencers on its Unlock & Unleash Color Cube collection. The three palettes of gel nail paints are supported by celebrity manicurist, Tom Bachik; Touch actress, Saxon Sharbino, and freelance make-up artist & content creator, Joaco Vazquez. A spokesperson for the brand comments:…

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Looking to step up your nail art game? Check out Artistic Nail Design’s Art Paints

By Callie Iley | 21 July 2023

Offering three times the pigment of regular gel polish, bring your nail art concepts to life with Artistic Nail Design’s Art Paints. With a high pigment finish allowing for a one-stroke, fine-line look in both créme and metallic finishes, the Artistic Art Paints promise no marbling or wrinkling and a…

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Camera nails hands

How to successfully edit your nail photos

By Katie Barnes | 17 July 2023

In a previous blog, I shared 5 top tips on improving your nail photos. In this post, I am going to share more about editing your nail photos. Editing images these days, including nail images is a controversial topic. Your nail images should show the quality and truth of your…

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Km unicorn collection

Bring magic to nails with the 8 Kirsty Meakin Unicorn gel polishes

By Rebecca Hitchon | 13 July 2023

Prepare to dazzle with the launch of Kirsty Meakin‘s Unicorn Collection: eight enchanting gel polish hues, featuring ethereal shimmer. The Scratch Stars Awards 2023 finalist for Social Media Star of the Year and Services to the Nail Industry designed the spectacle of shades to evoke the beauty of the mystical unicorn.…

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Looking for some more builder gel colours? Glitterbels unveils 60 Hema-free Builder-bel hues

By Chloe Randall | 10 July 2023

Glitterbels has diversified its range of 11 Brush On Builder Gels by introducing 60 in a Hema-free formula. “The soak-off formula of the Builder-Bel Gels allows pros to build short extensions with a form or tip, add strength to the natural nail and build shape,” comments Annabel Maginnis, co-founder of…

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Opi barbie collection

Master the Barbiecore nail trend with OPI’s 9 Barbie the Movie shades

By Rebecca Hitchon | 1 July 2023

OPI has joined forces with Warner Bros. and Mattel to bring the feel-good energy of highly anticipated film, Barbie, to nails. The OPI Barbie the Movie collection’s shade names were conceptualised with Greta Gerwig, director & writer of Barbie, which is set for release this month (July 2023). Boasting nine…

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