PRODUCTS & TREATMENTS
Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon
Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…
Read MoreCND™ extends SHELLAC™ line with 7 ‘Vivid’ shades to elevate nail artistry
Are you craving a nail product formula that’s ideal for detailed linework, smooth to apply and streak-free? Consider adding CND™’s SHELLAC™ Vivid range to your collection: seven intensely pigmented and bold primary and secondary shades. Building on its longstanding commitments to supporting creative expression and nailcare, CND™ has introduced the…
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Add pops of pastel to nail designs this spring with Glitterbels‘ Pretty Pastel Unbelievabel Gel collection. With six highly pigmented pastel shades, the Pretty Pastel collection can be used as gel paints for detailed springtime nail designs and styles, or for full-colour application on artificial nails. The shades include: Peachy…
Read MoreReady to feel the love? CND™ has unveiled the Painted Love collection: six swoon-worthy shades, perfect for Valentine’s Day and beyond. Available in the brand’s Shellac™ Gel Polish and Vinylux™ Long Wear Polish formulas, this six-piece palette features a variety of versatile shades to suit diverse skin tones. The shades are:…
Read MoreSeventy percent of Scratch readers surveyed welcome 10-20 clients a week to their nail desk, and each will arrive with a different request for their finished mani, and a different nail type. You may be presented with nails that break easily, are thin, peeling or damaged, or that simply need…
Read MoreNail and beauty distributor & training provider for the UK and Ireland, Sweet Squared, has added US E-file brand, KUPA, to its portfolio. Available via Sweet Squared’s website is the KUPA MANIPro Passport E-File, along with KUPA E-file bits and compatible handpieces. The MANIPro Passport E-File is a powerful, portable…
Read MoreOPI has unveiled its spring 2023 nail colour collection, Me, Myself and OPI, paying homage to the metaverse, where colour knows no limits. The 12-piece palette of digitally-inspired brights and pastels, ranging from romantic pinks and serene purples to playful rainbow hues and a statement cherry red, encourages individuality and self-expression.…
Read MoreNail brand, LeChat, has collaborated with Coors Light to launch Chill polish. Chill polish is a nail polish that changes from slate grey to blue when exposed to different temperatures. The feature complements the Coors Light beer cans, which feature mountains that turn a blue hue when the beer is…
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