TECH TALK
Beyond The Brush: The nail tech community built on relationships, support & honesty
Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…
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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’
Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…
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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’
New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…
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Read the latest issue
We want to see the designs trending at your nail desk! Gemma Wainwright, of Be Gelicious Nails, revealed that bright and beautiful ombré designs are proving as popular as ever with her clients. “At this time of year, neon ombré is always a popular choice in my salon and, with…
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Begin the week the right way with some nail inspiration this mani Monday! We couldn’t resist this oh-so sweet design created by Emma Clark, of Emma Louise Nails, Makeup & Beauty, for her client seeking a nail look to match the pattern of her daughter’s dummy. The cutesy design sees…
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We want to see what you’re wearing on your nails! Diana Pajeva, of Diana’s Nail Art, wears a personal nail look that was created for her holiday to Italy and sees a motivational quote painted onto her ring finger. “I usually wear gel polish on my nails and I like…
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Award-winning mobile nailist, Metta Francis, shares some handy apps and tools to ease manicuring on the move… There are a number of tried, tested and mainly free apps and tools that I find helpful as a mobile nail technician, from organisational to marketing and accounting tools. ORGANISATIONAL TOOLS Google Calendar, Contacts…
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We want to see the designs trending at your nail desk! Hannah Leahy, of Too Glam To Give A Damn, reveals that this design featuring soft and elegant hues, glitter and freehand nail art has been popular with her clients recently. “I think this design is so popular because of…
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Begin the week the right way with some nail inspiration this mani Monday! A cute trend that has recently caught our eye here at Scratch HQ is ‘jelly nails’ – the latest Instagram worthy trend that serves up both a cute and chic look. Reminiscent of vibrant jelly sweets and sandals, the popular…
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