TECH TALK

Lilly web newsfeature lead 1200x800px 165

Beyond The Brush: The nail tech community built on relationships, support & honesty

By Lilly Delmage | 10 May 2025

Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…

Read More
Lilly web newsfeature lead 1200x800px 163

Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’

By Lilly Delmage | 8 May 2025

Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…

Read More
Amberley robinson maternal mental health

Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’

By Guest Writer | 7 May 2025

New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…

Read More
Feb25 Low Res Cover Scratch For Web

Read the latest issue

Metta francis at work

Handy tips for mobile nail techs

By Metta Francis | 10 April 2018

Metta Francis, winner of Scratch Stars Mobile Nailist of the Year 2015 & 2017, reveals her top tips for fellow techs working on-the-move… It’s so important to be organised as a mobile nail technician, as there is not the luxury of being able to pop to the nail cupboard to…

Read More
Diana pajeva trending tuesday nails

#TRENDINGTUESDAY Diana Pajeva, Diana’s Nail Art

By Sophie Nutt | 10 April 2018

We want to see the designs trending at your nail desk! Diana Pajeva, of Diana’s Nail Art, revealed that her clients are switching from geometric nail art designs to those including floral artistry made up of pastel cremes. “It’s the time of year when we usually see the first blooms…

Read More
Reecey roo's nail bar

MANI MONDAY: And it was all yellow

By Sophie Nutt | 9 April 2018

Begin the week the right way with some nail inspiration this mani Monday! If we wear enough yellow the sun will come out… Right? Courtesy of Reecey Roo’s Nail Art Bar, this vivacious bumblebee manicure paired with matching trainers is as sweet as honey. The sassy London nail bar (it’s…

Read More
Corey jade stockwell nails

WHAT I’M WEARING: Corey Jade Stockwell, Nail Techniques

By Sophie Nutt | 8 April 2018

We want to see what you’re wearing on your nails! Corey Jade Stockwell, of Nail Techniques, was inspired by a recent purchase when she created this floral, water colour effect nail look. “I was inspired by a new top I bought in Norfolk on the way to Hazel Dixon’s extreme…

Read More
Andreea simona ignat

5 minutes with Andreea Simona Ignat

By Kat Hill | 7 April 2018

Scratch chats to top tech Andreea Simona Ignat…  Tell us about your training… I initially trained in Romania, and since moving to London I trained with a number of nail experts including David Fowler, Kostka Bojana, Madelene Wolf, Jana Duzanec, Oana Flutur, Anda Pamfile and many more. I’m looking forward to…

Read More
Laura chree nails

#TRENDINGTUESDAY Laura Chree, Chreeative Nails

By Sophie Nutt | 3 April 2018

We want to see the designs trending at your nail desk! Laura Chree, of Chreeative Nails, revealed that encapsulated gold leaf foils have been popular with her clients recently. The encapsulated foil nail design emits a sophisticated and regal feel, perfect for clients seeking an elegantly glamorous look to complement…

Read More