TECH TALK
Beyond The Brush: The nail tech community built on relationships, support & honesty
Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…
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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’
Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…
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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’
New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…
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Read the latest issue
We want to see what you’re wearing on your nails! With just two weeks to go until Christmas Eve, Amy Clarke, of Studio ‘A’ Beauty, is spreading some festive cheer with these seasonal nails. “I created these nails based around Christmas and my favourite colour. I prefer my nails to all…
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We want to see the designs trending at your nail desk! Jodie Walley, of Jodie Walley Nails, revealed that aquarelle-style designs has been requested over and over again by her clients. “I think this particular design has been so popular as I showcased a rose pattern on my own nails and,…
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We want to see what you’re wearing on your nails! Rachell Ward, of Abstract Mails, created a pre-Christmas nail look which a chic burgundy and gold look perfect for the party season. “I used Kiara Sky Dip Powder in Pure White with Winter Wonderland over the top on the middle finger. For…
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We want to see the designs trending at your nail desk! Lauren Holmes, of Nailed It Beauty, revealed that foils have been very popular with her clients recently. “Foils have been in demand lately because they’re just so simple yet so eye-catching that my clients are going mad for them. “Creating this look…
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Staying true to the festive season, Sara Wilfred, of Sara’s Nail Boutique, created this merry mani for herself using Lecenté glitter. “I thoroughly enjoyed doing this set of Acrylic sculpt enhancements. Sculpting is my favourite because I love the elegant shapes that can be achieved. “To create these beauties I…
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We want to see the designs trending at your nail desks! Diana Pajeva, of Diana’s Nail Art, revealed that reds are increasing in popularity as Christmas draws ever-closer. “With the upcoming holiday season, red is becoming more and more popular among my clients. The colour red adds some brightness and pops…
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