TECH TALK

Psoriasis

Nail techs with psoriasis reveal what life is like with the skin condition

By Rebecca Hitchon | 4 August 2025

Psoriasis is a ‘condition that causes dry, scaly and sometimes itchy or sore patches on the skin,’ according to the NHS. Here, two nail techs share their experiences with psoriasis… “I suffer from seasonal psoriasis on my fingers and hands (mostly during autumn and winter) and psoriatic arthritis,” shares Fie…

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Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early. At the age of 11, she began experimenting with nail art and quickly fell in love with the medium. She…

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NAIL TECH TALK: Samantha Cedergren of SLCNails

By Callie Iley | 28 August 2021

Scratch chats to Samantha Cedergren of SLCNails about her feelings on education in the nail industry and her hopes for the future… I find most of my inspiration from other nail techs, mostly through Instagram. I find it so difficult to just simply create from nothing. I have a folder…

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‘Not another beauty salon’ – Discover what makes award-winning Honestly Ombré stand out

By Emma Hobday | 27 August 2021

Swindon based nail and beauty salon Honestly Ombré scooped the Scratch Stars Nail & Beauty Salon of the Year Award at the Scratch Stars Party 20/21, due to their passion of vegan, ethical, and cruelty free nails and beauty. Jess Wallbridge, founder of Honestly Ombré, tells us: “Honestly Ombré has…

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Here’s how one nail tech gained over 60K followers on YouTube

By Scratch Staff | 27 August 2021

In just a few years, nail artist Natalie Mugridge has amassed over 30,000 Instagram followers – and a whopping 60,800 fans on YouTube. So what’s the secret to her social media success? Here, Scratch gets the lowdown… “I posted my first YouTube video on 28 September 2017, the same month…

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NAIL TECH TALK: Meet Kylea Wherry, Scratch Stars L&P Tech of the Year 20/21

By Callie Iley | 21 August 2021

Scratch chats to Kylea Wherry about her journey into the nail industry and her delight at winning the Scratch Stars Award for L&P Tech of the Year 20/21… I started my career in nails in January 2012. It wasn’t a profession I’d dreamed of, just one I thought could fit around…

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BEHIND THE BRAND: Meet the beauty duo behind Goddess Emporium lash & nail products

By Emma Hobday | 19 August 2021

Launched in 2014 by Katiie Norman, the Goddess Emporium brand began its beauty journey with a portfolio of Goddess Pro Lash Products. After meeting nail tech, Rachel Lloyd, after Rachel visited Katiie for lash services, the duo struck up a friendship and decided to expand the Goddess Emporium range to…

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SLN Nail Training launches online school

By Chloe Randall | 19 August 2021

Scratch chats to Stacey Nicholls about her Online Nail School launch, being the founder of SLN Nail Training Academy and her journey in the nail industry… With nearly 100 training courses under her belt, Stacey started her self-employed career 8 years ago. She quickly completed her teacher training, mentored students,…

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