TECH TALK

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Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 31 July 2025

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

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Inside the Leeds nail salon known for its Y2K decor & viral nail art

By Jess Watts | 25 July 2025

Meet Freya-Poppy Bowden, the Y2K-obsessed nail tech whose Leeds-based salon is every millennial’s dream! Growing up in a family of artists, it is no surprise that Freya-Poppy’s creativity flourished early. At the age of 11, she began experimenting with nail art and quickly fell in love with the medium. She…

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What are brush-on builder gel & BIAB™ nails?

By Lilly Delmage | 3 July 2025

Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…

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#NowTrending: Neon butterflies by Charlotte Edwards

By Callie Iley | 8 June 2021

Scratch chats to Charlotte Edwards of Charls Nails and Beauty about her future goals and how she created this neon butterfly nail design… I did my acrylic course at Northwest Training College with Diane Senogles. I started with only a handful of clients, and then thought something was missing, so…

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NAIL TECH TALK: Kayleigh Bowser of Kayleigh Creates Nails

By Callie Iley | 5 June 2021

Scratch chats to Kayleigh Bowser of Kayleigh Creates Nails about her career change from teacher to nail tech… I have always loved painting my own nails, and before I got married, a friend took me to get a set of gels done. I was instantly in love with the shine…

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Tech Talk: Scratch goes down under to visit Lynda Sanchez of Manicandie, Sydney, Australia

By Alex Fox | 1 June 2021

“My home-based salon has moved with me into four different family homes until my husband and I found our forever home in 2017. I’ve since moved into two different rooms in the house but have finally found my fit!” enthuses Lynda Sanchez. A mix of pastel and gold shades exuding…

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NAIL TECH TALK: Erin Lynch of La Pintora Nails

By Callie Iley | 29 May 2021

Scratch chats to Erin Lynch of La Pintora Nails about finding inspiration in nature and charging your worth… Like many people, the pandemic made me re-evaluate a few things and I decided to take forward my love of nails and nail art by gaining my gel manicure certification. I completed…

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#NowTrending: 90’s inspired pierced nails by Aimie Wheatley

By Callie Iley | 25 May 2021

Scratch chats to Aimie Wheatley of AimieVee Beauty Studio about creating a safe space for women in her salon and how she created this 90’s pierced nail design… I began my journey into nails over 10 years ago. I started with gel polish, and loved it, and then moved onto acrylic…

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NAIL TECH TALK: Terri Louise Copeland of Terri Copeland Nails

By Callie Iley | 22 May 2021

Scratch chats to Magpie Beauty brand ambassador, Terri Louise Copeland of Terri Copeland Nails, about social media and her favourite products to use… I work from my home-based salon in Chesterfield and have been doing nails on a full time basis since 2019. Before this, I worked for over 10…

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