TECH TALK
Women’s Euro 2025: the nail tech behind England Lionesses’ winning manicures
Following the Women’s Euro 2025, Dzastina Jovaisaite – the pro behind nail looks for members of the triumphant England squad – shares about the ‘career highlight’ with Scratch… “I felt so privileged and couldn’t believe it when I received a message from Chloe Kelly about creating nail looks for some…
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Nail techs with psoriasis reveal what life is like with the skin condition
Psoriasis is a ‘condition that causes dry, scaly and sometimes itchy or sore patches on the skin,’ according to the NHS. Here, two nail techs share their experiences with psoriasis… “I suffer from seasonal psoriasis on my fingers and hands (mostly during autumn and winter) and psoriatic arthritis,” shares Fie…
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Do AI chatbots like ChatGPT have a place in the nail industry?
Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…
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Read the latest issue
Scratch chats with Claire Stark of Claire Stark Nails about her career goals and top tips for aspiring techs. What is your all-time favourite nail product? My all-time favourite nail product has got to be my Navy Pro Tools. Who do you admire in the industry? Nail techs I…
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Scratch chats to Sophie Pritchard of Creative Claws about her love for hand painted nail art and how she created this jaw-dropping design. I’ve been doing nails since 2011. I found starting out in the beauty industry difficult, as it was so hard to get employment with such…
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A meeting of super-creative minds conjured a series of striking images that explored and stretched the talent and techniques of nail artist, Liga Tukmane. Powerful in style and striking in pose, these images struck gold with the Scratch team; with a nail style that oozes glamour and sophistication. The concept…
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Scratch chats with Magpie Beauty brand ambassador, Hannah Leahy of Hannah Leahy Nails, about her life as both nail tech and mother, and her love for Magpie products. My name is Hannah and I live in a small town in Ceredigion, Wales. I am a mum of…
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Scratch chats to Egle Bivainyte of Greeneye Nails about her journey in the nail industry and how to recreate this gorgeous nail design. I started doing nails as a hobby a few years ago after getting my nails done at Imarni Salon. Seeing the process and how it’s done really…
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Scratch magazine 2020 columnist, Sophie Dale of Nancy Loves Nails & Nancy Girl Apparel, shares why it’s time to stop comparing yourself to others… ‘Comparison is the thief of joy’. I constantly compare myself to others and it has really affected me. It’s poisonous, and no matter how experienced or whatever…
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