TECHNIQUE
Doncaster nail & beauty salon owner: Offering waxing has elevated my business & filled my diary
Scratch Stars Educator of the Year 2022 & 2025 finalist, Michelle Brookes, shares how introducing waxing services has benefitted her salon… What do waxing treatments bring to a beauty business, and how do they complement nail offerings? Adding waxing treatments to a beauty business helps fill diary gaps. Most waxing…
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The history of nail colour & design: everything you need to know
Nail colour and design have become one of the most popular outlets for creativity and self-expression within the beauty industry. But where did it all begin, and how has it evolved over time? Here’s Scratch‘s deep dive into the history of the industry… 1920s & 1930s According to research revealed…
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Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon
Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…
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Read the latest issue
Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Shelena Robinson & Winnie Huang collaborate to reveal how to craft amazing nail designs using alcohol inks About Shelena Shelena Robinson is a veteran nail professional with over 20 years’ experience in helping nail…
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Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Catherine Wong reveals how to perfect 3D acrylic nail artistry Tracey Lee of Beauty2trs comments: “Do you remember that one nail crush you had when you first started in the industry? The person you looked up…
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Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Hazel Dixon reveals how to apply & perfect crystal application About Hazel “For many years we’ve been able to follow Hazel Dixon’s journey,” comments the Beauty2trs team. “It was not difficult, as she was…
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A group of nail techs took part in Anna Kuznetsova’s 3D French nail workshop held in London. Here, attendee, Elwira Walczak, an international master educator for Mollon Pro, reveals all about the experience… The nail journey never ends and it is important to learn from the best. At the end…
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Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Nancy Janssen reveals how to elevate nail artistry About Nancy Nancy’s nail career started in around 2011, and she claims to have been ‘living and breathing nails’ ever since. She has scooped various podium…
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Scratch puts the spotlight on the esteemed educators at Beauty2trs, the online platform for nail classes… This month: Tracy Shelverton offers an insight into the natural nail unit About Tracy Tracy’s nail industry passion focuses on the nail itself and on maintaining and improving its integrity – regardless of what…
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