TECHS & SALONS

BFLY salon in Derby

The Derby beauty salon where clients & staff are ‘one big family’

By Jess Watts | 24 August 2025

Meet Holly Asamoah, owner of BFLY – the beauty salon creating a home from home. BFLY, located two miles south of Derby city centre, was converted from a tattoo parlour to a luxurious relaxation hub in 2024, spearheaded by owner, Holly Asamoah. The salon space is reflective of Holly’s preferred…

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Michelle brookes scratch stars educator of the year 2025

Scratch Stars Educator of the Year 2025 shares secrets to nail industry success

By Jess Watts | 21 August 2025

Michelle Brookes is an award-winning nail technician & educator who won Scratch Stars Educator of the Year for the second time in July. She tells Scratch what makes a good educator, how her processes have evolved and what’s next for her career… “Winning the Scratch Stars Educator of the Year…

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Jade fox nail tech with moebius syndrome

Norwich nail tech: finding success with a rare neurological condition

By Guest Writer | 20 August 2025

I’m Jade Fox and I have Moebius syndrome: a rare neurological condition that is present from birth and affects facial muscles, speech, eye movement and mobility. I face daily challenges that most people never have to consider, and these obstacles have shaped nearly every part of my life. Unexpectedly, they…

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Aug 25 low res scratch cover

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Katie barnes stock image expectations

How to manage your nail client’s expectations

By Katie Barnes | 7 January 2020

Many clients bring pictures of nail designs that they have found on social media to the nail desk and want us to recreate the exact nails from the photograph. While to some techs, having an image to work from is a safety blanket, many dread being presented with this. Nail…

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Untitled design

Sarah Thompson on being an NSI educator

By Sophie Nutt | 2 January 2020

Scratch quizzes Sarah Thompson, an NSI educator & Gold nail artist, about her love for nails & career story so far… How did you get into the nail industry? When I became pregnant with my son, I wanted to find a career that allowed me to work from home and that…

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Emme

MANI MONDAY: New Year glam

By Sophie Nutt | 30 December 2019

Begin the week the right way with some nail inspiration this mani Monday! Whatever your clients’ plans are this New Year’s Eve, ensure they have a glam nail look to see them through into 2020. This navy, nude and gold embellished design by Emme (of @emme_nail) oozes sophistication and glamour…

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Robbie session work

Robbie Tomkins reflects on 2019

By Sophie Nutt | 29 December 2019

December marks the end of the year and my last column for Scratch before I hand over the reins to the columnists for 2020. I have had such a great time writing for you and being a part of the Scratch family. If you’d told me I would be a columnist for the leading…

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Sophiescottnails

MANI MONDAY: Cherry Christmas

By Sophie Nutt | 23 December 2019

Begin the week the right way with some nail inspiration this mani Monday! T minus two days until the big day! While we love a classically Christmas nail design, we fell head over heels for this chic look by Sophie Goodwin of Sophie Scott Nails. Featuring a sculpted French tip…

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Natalie mason

#TRENDINGTUEDAY Natalie Mason, The Shack Nails

By Sophie Nutt | 17 December 2019

We want to see the designs trending at your nail desk! Natalie Mason, of The Shack Nails, reveals full-on sparkle has been popular with her clients recently. “This design has been popular as it enables clients to keep a clean classic look but still with a whole lot of sparkle.…

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