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Irish confederation calls for VAT to be reduced in beauty sector

By Emma Hobday | 12 August 2021

The Hair and Beauty Industry Confederation Ireland (HABIC) has launched the WAX the VAT campaign, to lobby the Irish government to reduce VAT in the Irish beauty sector from 13.5% to 9%. It has undertaken the industry’s first economic report which supports its efforts, with the next step being to apply…

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Barry M supports charity mani challenge with nail polish launch

By Chloe Randall | 9 August 2021

Barry M has launched a limited edition nail polish named after Esme Lucas, a nine-year-old girl who was diagnosed with leukaemia earlier this year. The nail shade, which Esme named herself, is called ‘Esme’s Deep Marine’ and is a holographic blue sparkly colour. The brand were inspired by Esme’s story…

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Want the strength of acrylic with the flexibility of gel? Meet AcryGel

By Guest Writer | 6 August 2021

AcryGel UK‘s namesake nail system offers nail pros the strength and durability of acrylic with the clarity and flexibility of UV gel to create long-lasting, clear enhancements. By taking the system’s UV Gel and adding (not mixing) the AcryGel Acrylic Strengthening Powder, the resulting product is strong enough to use…

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Sweet Squared gifts customers with £150 summer goody bag

By Helena Biggs | 6 August 2021

Distribution company and training provider, Sweet Squared, is celebrating summer by offering with a special gift with purchase worth over £150. The gift contains goodies from across the entire Sweet Squared brand portfolio, all hand-picked by co-founder, Samantha Sweet. Available for free when customers add a minimum of two items…

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Men’s make-up brand launches debut store in London

By Emma Hobday | 5 August 2021

War Paint for Men, the make-up brand for men, has opened its doors on Carnaby Street, selling foundation, tinted moisturisers, bronzers, brow gels, and concealer for male skin. The brand was founded by Danny Gray, who achieved a £70,000 investment on the BBC show Dragons’ Den with the aim being…

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Unsure what to do with your excess beauty bottles? Check out this handy recycling solution…

By Emma Hobday | 4 August 2021

Public relations firm SEEN Group has launched SEEN Again, a recycling initiative to help influencers get rid of their used beauty packaging. Partnering with ReBOUND and HANDLE Recycling, SEEN has taken a long hard look at its responsibilities and commitments to promoting a more positive and ethical environment, and decided…

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Head on a colour adventure with 12 autumn nail shades from Light Elegance

By Helena Biggs | 3 August 2021

Nail brand, Light Elegance, is taking nail techs and their clients on a colour journey for autumn with the 12 shades in its Venture into Beauty collection. Inspired by the power of travel and the endless beauty it reveals, the collection features rich warm neutrals, browns, yellows and taupes, taking…

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Mii Cosmetics debuts nailcare & colour range

By Helena Biggs | 2 August 2021

Are you ready for some show-stopping nail shades? Mii, the brand launched by Gerrard International in 2011 and famed for its make-up, brow and tanning lines, has expanded into nailcare – owing to the expert knowledge of an industry aficionado. Susan Gerrard, winner of a Scratch Stars Lifetime Achievement Award,…

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Scratch Stars winning salon expands nail services into Harrods

By Emma Hobday | 2 August 2021

The world’s most famous store has revamped its hair and beauty salon, with Scratch Stars Nail Salon of the Year 20/21 – Townhouse – serving up the nail services. Townhouse, popular with beauty editors and influencers for its Instagram-worthy manicures and nail art, is based on the fifth floor. Clients…

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Revealed: the hotspot that’s inspired OPI’s 12-piece autumn nail colour collection

By Helena Biggs | 2 August 2021

OPI has, since inception, sought inspiration from cities and regions across the globe for its seasonal nail colour collections. Now, in keeping with its 40th anniversary, it’s sticking with its homeland for its autumn 2021 shade inspo. “This autumn, we’re continuing our hometown 40th anniversary celebration and exploring an area…

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Need new nail tools? LP Nails has added to its popular range for techs

By Helena Biggs | 30 July 2021

LP Nails has added The Clippers, The Scissors and The Curette to its popular range of professional nail tools. The brand, created by nail technician, Lucy Pastorelli, has reaped success with The Cuticle Knife, The Cuticle Pusher and The Cuticle Nipper and the three latest additions are following suit; designed for longevity and optimum…

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Want chrome nails? These Gelish Stix will create them in minutes

By Helena Biggs | 29 July 2021

Take nail finishes to the next level with the handy Chrome Stix from Gelish. Offering an easy and speedy way to add a reflective chrome shine to gel polish manicures, the Chrome Stix are available in six multi-dimensional shades. Chrome Stix are packaged in ready to use, rub-on pens to…

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The 4 Sweet Squared nail kits you need this summer

By Chloe Randall | 16 July 2021

Sweet Squared has collaborated with four talented nail technicians to launch the Sweet Summer Edit. Finding inspiration from the summer season, Jemma Ball, Laura Costello, Natalie Whitehouse and Conni Arnott have created their own CND™ and Light Elegance kits. Let’s meet the kits… 1. Mediterranean Moments by Jemma Ball Jemma’s…

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Champion nail artists Steffi & David Fowler relaunch website & add an exciting feature – SNI Nailflix

By Alex Fox | 13 July 2021

Signature Nail International SNI presents ‘SNI Nailflix’ – https://www.signature-nail.com/en/education/nailflix/ .  This new and exciting digital platform is brought to the global nail industry by Steffi and David Fowler who 15 years ago made the decision to open the first product-neutral education academy, Signature Nail International. Steffi and David had at that…

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Want on-trend terrazzo nails? Take a look at Magpie Beauty’s nail art collection

By Emma Hobday | 9 July 2021

It’s time to turn up the terrazzo – Magpie Beauty’s six-piece terrazzo collection is one to behold. Inspired by classic Italian terrazzo marble chips, which originated over 500 years ago in Italy to create glimmering flooring and walls, this collection is bringing us modern day Italian glamour. Offering eye-catching and…

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