Helen Burton-Ward on how to increase client spend
Scratch Stars Natural Nail Specialist of the Year 2019 and CND education ambassador, Helen Burton-Ward, shares her advice on how to increase client spend through add-on services & treatments… One area that I am currently focusing on in my business is average client spend. A great way to maximise your profit is…
Read MoreJust Wax Advanced Hot Wax Cream launches for a gentle service
Salon System has added a new product to its Just Wax Expert range; Advanced Hot Wax Cream, ideal for those clients flying off on a last-minute summer holiday. Suitable for in-salon and mobile usage, the Advanced Hot Wax Cream offers therapists a high quality, affordable waxing solution in a cream…
Read MoreCater to oily & blemish-prone skin types with Murad Clarifying Oil-Free Water Gel
Murad has lunched Clarifying Oil-Free Water Gel; an oil-free, non-comedogenic gel moisturiser to instantly soothe, smooth and hydrate the skin. Ideal for oily and blemish-prone skin, the purifying lightweight hydrator hydrator uses Quorum Sensing Technology with Korean red pine extract to disrupt the bacteria-breakout connection. It helps to minimise impurities…
Read MoreSweet Squared launches free online SWITCH.2 classes for LashUs & wax:one
Sweet Squared has launched SWITCH.2; a series of free one-hour online classes for qualified lash and waxing professionals looking to refresh their skills and knowledge. The classes will take place this September and will provide an exclusive insight into the secrets behind the LashUs and wax:one brands. The SWITCH.2 series…
Read MoreWhy should you train in lash services?
Offering an instantly gratifying effect and requiring maintenance appointments at regular intervals – similar to nail services, lash treatments offer an opportunity for nail technicians to expand their skillset, boost income and attract new clients. According to The Guild of Professional Beauty Therapists, almost nine million lash treatments were carried out in…
Read MoreLash Perfect launches remote online training
Due to the Covid-19 climate and the uncertainty around travelling and attending courses, Lash Perfect has launched a Remote Education Training Programme, allowing technicians to add a new skill to their repertoire during lockdown. The courses invite professionals to learn all of the basic knowledge at home before attending a…
Read MoreHow to market professional make-up services
Happy Halloween! With the spooky holiday comes parties and a whole lot fancy dress. One of the most popular ways of finishing a spooky Halloween look is with the perfect face of make-up to match. With the majority of people not having the skill to create effective Halloween make-up that…
Read MoreLash Perfect launch Ultimate Pro Adhesive System
Lash Perfect has revealed the Ultimate Pro Adhesive System for the application of eyelash extensions. Ultimate Pro is a specialist three-step system for the quick and effective application of eyelash extensions boasting longer lasting retention and low odour. The three steps include Ultimate Pro Speed It!, Bond It! and Cure…
Read MoreThe Eyelash Design Company launches Hi Brow Lamination
The Eyelash Design Company has introduced Hi Brow Lamination to its professional range of brow treatments. Hi Brow Lamination is treatment that styles brows perfectly without the need to constantly groom, style and define. The treatment realigns brow hairs into shape, adding fullness and definition using specialised products developed by…
Read MoreApply magnetic lashes easily with Magnetise Magnetic Eyeliner
Lash Perfect has revealed the Magnetise Magnetic Liner for easy application of Magnetise Magnetic Lashes. Simply sweep the eyeliner over the eyelid before connecting Magnetise Magnetic Lashes to the liner, which contains tiny magnetic fibres. The liner boasts all-day staying power and can be used with all Magnetise lash styles.…
Read MoreBe retail-ready with The Eyelash Emporium Pro Studio Strip Lashes
The Eyelash Emporium has released its new range of Pro Studio Strip Lashes, ideal for finishing professional make-up services or for retailing to lash-loving clients. The extensive range of The Eyelash Emporium Pro Studio Strip Lashes sees individual sets of 3D, luxury lashes designed for the ultimate fluttery, layered lash…
Read MoreLip plumping with Lip NV
This morning, the Scratch HQ was visited by Essex-based Lip NV educator, Laura White, to perform the No Needle Filler treatment on Scratch assistant ed, Kat. Before arriving at the Scratch office, Laura had sent Kat a thorough consultation form to fill out to ensure there were no contraindications that could prevent…
Read MoreRemedy brow dilemmas with new HD Brows serums
HD Brows has created three formulations to remedy the most common brow dilemmas in a bid to give ‘even more people even better brows’. The range sees the new Brow Maximiser, Re-growth Minimiser and Tint Lock Serum. Brow Maximiser If brows are sparse, patchy or slow growing, HD Brows prescribes…
Read MoreMaximise time with the Hive Dual Digital Wax Heater
With holidays, festivals and hotter temperatures just around the corner, save time during the busy summer period with the Dual Digital Wax Heater from Hive. Offering temperature control and designed to enable professionals to heat two waxes at the same time, the heater enables busy therapists to cut down on…
Read More
Read the latest issue