Pro brand, Nail Jam, enters UK market with versatile 11pc builder gel range
Nail Jam is the passion project of Petra Janosikova, a nail tech with 16 years’ experience who is ‘deeply influenced by Eastern European beauty trends’. Petra was influenced to enter the nail industry by a family member who was a nail technician. She began perfecting her gel polish skills, and…
Read MoreThe GelBottle Inc introduces Hard BIAB™ to aid nail length & durability
The GelBottle Inc, the nail brand behind the popular BIAB™ (Builder In A Bottle™) enhancement product, has launched an evolution of the builder gel: one that is engineered to meet client demands for durability, length and smooth application. Hard BIAB™ is a hybrid formula that combines the strength of hard…
Read MoreCelebrity manicurist launches HEMA-free gel products named after session nail techs
Celebrity manicurist & founder of nail brand, PersoNAILity™, Jenni Draper, has unveiled ManiCure: a HEMA-free gel system. Scratch spoke to the pro to find out more… When did you first get the idea for ManiCure? “ManiCure has been a dream of mine for about 20 years, but the journey really…
Read MoreWhat are brush-on builder gel & BIAB™ nails?
Brush-on builder gel is an ever-popular request at the nail desk – but what is it, and when should it be used? Brush-on builder gel is a more convenient variation of traditional builder gels, which are housed in pots. Packaged in a bottle with an integrated brush, the product allows…
Read MoreLecenté expands nail product offering with coloured rubber builder gels
Kent-based nail brand, Lecenté, has unveiled product line, FLEXE: a range six of coloured builder gels in neon shades. Designed to offer both performance and creativity, the buildable formula caters to clients with flaky, bendy, thin and splitting nails. The product anchors to the natural nail, and its flexible nature…
Read MoreFind clients’ perfect neutral nail shade with CND’s PLEXIGEL Colour Builder line
CND™ has introduced five additional shades to its PLEXIGEL Colour Builder line. The brush-on gel formula described to ‘provide strength, architecture and moderate to long length to the natural nail’, has unveiled five colours to cater to a wider clientele of varying skin tones. Browse the shades: Peach Moonstone: a bright and…
Read MoreBrush-on builder gel: how to nail application & infill
Enhance your knowledge of brush-on builder gel with insight from pros… How to apply “Thorough prep is imperative, as with any nail service,” details Theresa Foddering, head of education at Lecenté. “Providing the natural nail is adequately prepared, builder gel will brush on effortlessly. “I recommend applying a thin first…
Read MoreThe GelBottle Inc expands All-in-One BIAB™ builder gel nail range
Brighton-based professional nail brand, The GelBottle Inc (TGB), has added three shades to its All-in-One BIAB™ collection. Originally designed for use with The GelBottle Inc DesignEx Pro™ extensions, All-in-One BIAB™ is a soak-off, medium viscosity builder gel acting as a base coat, builder gel and top coat. The formula contains…
Read MoreThe GelBottle Inc expands 7ml Minis nail range with 40 gel polish & builder gel additions
Now offering over 250 Minis products, The GelBottle Inc (TGB) has added 40 shades to its 7ml range. TGB Minis are ideal to be transported by mobile nail techs. They also cater to pros looking to try the brand’s formulations or shades without committing to full-sized 20ml bottles, and those…
Read MoreRevealed: the top 10 nail trends of 2024 so far
Research from beauty and wellness marketplace, Fresha, has uncovered the most popular global nail trends of the year. Analysing video and view counts on Tiktok, the number of hashtags on Instagram and overall social media engagement, the company has compiled the top ten nail trends that have captured worldwide attention…
Read MoreBuild shape & add length to nails with 8 Hema-free Zero Builder Gel shades
Irish nail brand, The Manicure Company (TMC), has unveiled an eight-piece Zero Builder Gel™ range to build shape and add length to nails. The line has been five years in development and follows the company’s Zero Gel Polish™ launch last year, which captured attention with its ‘zero’ allergens ingredient list…
Read MorePerfect your hard gel application & nail art with these Lecenté launches
Lecenté has added four hard gel shades, a fast form collaboration and collection of detail paints to its professional nail product portfolio. Hard Builder Gel shades, Petal, Dulce, Biscuit and Soft Pink, feature an improved formula designed to suit a range of skin tones and provide high shine strength. They…
Read MoreHalo serves up 12 sweet Patisserie-style builder gel shades in Hema-free formula
Nail brand, Halo, has expanded its EasiBuild range with 12 Hema-free shades. Inspired by delectable treats from the patisserie, the collection features shades to suit all skin tones; from creamy pinks and nudes to chocolatey, coffee-style hues. Ideal for creating salon-style sculpts, the EasiBuild formula can be used with forms…
Read MoreThe GelBottle Inc adds 5 HEMA-free shades to BIAB™ range
The GelBottle Inc has expanded its popular Builder In A Bottle (BIAB™) range with the addition of five cool and creamy shades. The Brighton-based nailcare company, also known as TGB, has expanded its HEMA-free BIAB™ range for creating durable builder gel overlays, providing the same strength to natural nails as…
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