Working together: The mothers & children building businesses in the nail industry
The nail industry has often been described as ‘one big family’, but for many nail brand owners, techs and educators, this really is a reality. To celebrate Mother’s Day, Scratch spoke to mother-child duos and trios on how they work together within nail and beauty businesses to build success… Belinda…
Read MoreHow to tailor nail treatments to mums-to-be, new & mature mums
Mother’s Day offers a chance to boost your treatment offerings to satisfy a range of clients. Let us show you how… Mums-to-be The aches and strains of a pregnancy warrant some well-deserved TLC, so turn your focus to expectant mothers. “Mothers-to-be have a lot to prepare for and depending on…
Read MoreMeet the mums navigating nail careers alongside motherhood
Learn about mums who manicure, as three mothers share their journeys navigating nail careers alongside various stages of motherhood… Katie Turner of Radiant Nails, Devon Katie Turner has two children, one of whom has been diagnosed with autism, sensory processing disorder and pathological demand avoidance. “It’s always been a challenge…
Read MoreImportant March dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of March, with our roundup of dates to note… 1st: St. David’s Day This event celebrates St. David: the patron saint of Wales, on the day of his death in 589 AD. To commemorate the occasion, Welsh people may sport the…
Read MoreWhy you should add skincare treatments to your salon menu
BeautyLab skincare expert, Samantha Kendrew, reveals top tips for introducing skincare to your in-salon offering… Created to meet skincare demands, the BeautyLab range consists of sophisticated salon treatments and a complementary retail line. “The BeautyLab Body treatments are ideal for a relaxing moment and to help prepare the skin for…
Read MoreNail tech creates gender reveal cake manicure
When browsing platforms such as Instagram, Facebook and Twitter, it’s almost impossible to avoid an extravagant ‘gender reveal’ video. In the videos where a balloon is popped or a cake is cut in order to reveal the gender of an unborn baby, one American nail tech has taken the trend one step further by…
Read MoreTales of working as a nail tech while pregnant
Celebrity nail tech, Amy Ganney, reveals her experience of working while expecting a baby – and how she now juggles work with motherhood… “Working while pregnant was challenging as I suffered with sickness regularly, but I had to continue working as I knew I would need some time off when…
Read MoreWhat to consider when pedicuring a pregnant client
Pregnant pampering can be a welcome treat for a tired mum-to-be as a luxurious pedicure can soothe sore feet and encourage circulation. The small but significant treatment can help boost beauty confidence during a pregnancy or simply help maintain overall foot care when the client can no longer reach their…
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