Plan For Year Ahead

New year, new you: How nail businesses can plan for the year ahead

By Marie-Louise Coster | 5 January 2024

Session nail stylist, salon owner & educator, Marie-Louise Coster, shares her tips for reviewing the last year and preparing for the next, in order to achieve success… Here we are again, another year gone and a new one in front of us full of opportunity, possibility and hope. It is…

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Halo Pure Nails Nye 2020 Gel Polish

Dazzle this season with 3 party-inspired Halo gel polish shades

By Helena Biggs | 26 November 2020

While parties may not quite be on the agenda for 2020, consider some feel-good nail shades to dazzle & catch eyes. Pure Nails has launched three Halo Gel Polish shades infused with confetti in a New Year’s Eve collection. NYE Party features a blue base with chunky glitter, Cheers! has…

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Opi Shine Bright Model Lead

Shine Bright with 15 limited edition OPI nail shades

By Helena Biggs | 19 October 2020

Add sparkle and shine to nails with the Shine Bright collection from OPI. Featuring Swarovski® elements, the 15 shades include three special glitter hues – each available in Nail Lacquer, Infinite Shine and GelColor formulas. Rich velvety tones of pink, mauve, burgundy, and golden brown (Snowfalling for You, This Shade…

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Emme

MANI MONDAY: New Year glam

By Sophie Nutt | 30 December 2019

Begin the week the right way with some nail inspiration this mani Monday! Whatever your clients’ plans are this New Year’s Eve, ensure they have a glam nail look to see them through into 2020. This navy, nude and gold embellished design by Emme (of @emme_nail) oozes sophistication and glamour…

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2020

Preparing your business for the New Year

By Guest Writer | 27 December 2019

With 2020 fast approaching, it’s time to get some 20/20 vision for the year ahead and ensure your salon business continues to go from strength to strength. Hilary Hall of the NHBF shares her advice… Cash flow and business plan updates Take some time out to revisit your cash flow…

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Winter Tanning

How to maximise tanning treatment bookings this party season

By Scratch Staff | 26 November 2019

The experts at Sienna X explain why you should plan your marketing to maximise party season tanning… “Now is the perfect time to start planning for the upcoming Christmas season and think about how you can maximise appointments over the coming months. “Talk to your clients and use the run up…

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Nye Mani Monday

MANI MONDAY: New Year’s Eve

By Sophie Nutt | 31 December 2018

Begin the week (or in this case – the year) the right way with some nail inspiration this mani Monday! Happy New Year! Many clients will be heading out tonight to celebrate the clock striking midnight, seeing in the year of 2019 with family and friends. New Year’s Eve is…

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Ensure party-ready nails with Essence Glitter Winter Collection

By Sophie Nutt | 15 December 2018

Add dazzle to your nail designs with new glitter pots from Essence Glitter, seeing a range of festive effects. Ideal for nail looks from Christmas Eve right through until New Year, the shades are: Blue Spruce Santa Claws Crystal Ball Ice Castle Pixie Pop The cosmetic grade glitters can be…

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Happy New Year 300

HAPPY NEW YEAR!

By Helena Biggs | 1 January 2018

The team at Scratch magazine would like to wish all readers a very Happy New Year! Here’s to another year of nail styling, business development, innovation and achievements. What a year 2017 was. Our industry witnessed so many changes and exciting developments and while its quick pace can often be…

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Rebecca Wales Nails

FAVES OF 2017: Rebecca Wales

By Sophie Nutt | 31 December 2017

We’ve been asking you for your favourite nail designs of 2017! Rebecca Wales felt as though she had finally conquered smile lines with this set, making it a milestone design within her career. “After many tears and being unhappy with my smile lines, I finally felt that I had cracked it…

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