4 tips for safely maintaining your PPE
With salons operating under strict Covid-19 guidelines, its important to pay attention to the condition of your protective equipment. Kelly Friel, from PPE experts Zoro, shares four tips for ensuring yours is fit for purpose and properly maintained. In July, the UK finally saw the reopening of many beauty salons…
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#TeamTalk: Get to know the Dream Nails team – part 1
Discover who’s behind the handiwork at the Dream Nails chain of salons with an insight into its staff members… Roseline – Dream Nails Loughton How did you get into nails? By accident. My aunt opened her nail salon in Roman road and I started as a Saturday girl. How long…
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#NOWTRENDING Beautiful blue butterflies by Ellie Rama
Ellie Rama, of Nails With Ellie, chats to Scratch about her love for the nail industry and her passion for creativity… I’ve been interested in doing nails ever since my teens. I started out by doing nail art on my friends and family, decorating their nails with funky designs. When…
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Garnier pledges to plant 400,000 trees by the end of October
Garnier has teamed up with UK-based Almond, a climate solutions platform that helps businesses to naturally reduce carbon, as part of their commitment to ‘green beauty’. This partnership will see Garnier plant 400,000 trees by the end of October. The global beauty brand has pledged to plant one tree for…
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Salon Chat: How to overcome the pressures of social media
Salon Chat hosts, Kelly Colley of Lavish Nails and Isabel Porter of The Beauty Garage, share their thoughts on the nail sector… I’m typing this out on a bank holiday Monday morning having already posted by ‘mandatory’ Instagram post. Mandatory I say because, without it, my posts won’t be seen, no one will…
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Salon in the Spotlight: AM Sanctuary, Rothwell, Northamptonshire
Tucked away in a historic corner of town, Amy Measey’s salon, AM Sanctuary, sees a tranquil spot for appointments. Featuring original stone brick walls, fireplaces and exposed beams, Amy wanted to draw on the whimsical vibe of the building with her decorative touches. “My salon packs a punch with character;…
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TECH TALK: Sharnleigh White of Nails by Sharnleigh
Scratch chats with Sharnleigh White of Nails by Sharnleigh about her love of nail art and hopes for the future. After years of working in all different types of jobs and always doing nails without being properly taught, I finally made the decision to enrol in college when I…
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Paulina Mucha shares her career story & passion for teaching
Nail artist, educator and competition judge, Paulina Mucha, chats to Scratch about her career story, passion for teaching and goals for the future… My journey into the nail industry In 2015, I decided to move to London in the U.K. to become a nanny and study psychology. Soon, I learned about the popularity of…
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How to keep your nail tools in tip-top condition
Scissors, nippers, cuticle pushers and other such nail tools will last longer and keep a sharp edge for longer if you take the appropriate level of care. Sharp tools are safer and more efficient to use than blunt ones. When a tool is blunt or thick, additional force is required…
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#NOWTRENDING Starburst Galaxy Nails by Amelia Pullano
Amelia Pullano of Buffed Nails & Beauty chats to Scratch about creating this stunning starburst galaxy design and her life and career as a nail tech. Please tell us about your background in nails… I have been in the nail industry for 16 years, starting in a salon straight from…
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Cosmetics industry predicted to move towards up-cycled ingredients
Food byproducts are being increasingly up-cycled as raw materials by the cosmetics industry, according to Ecovia Intelligence. Food byproducts are already established as a source of natural ingredients and some, such as palm kernel oil, are widely used in cosmetic and personal care products. There is greater demand for such…
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TECH TALK: Phoebe of Pheebs Nails
Scratch chats with Phoebe of Pheebs Nails, a talented tech with a love for natural nails, about her experiences and time in the industry. “As far as my industry inspirations go, it’s hard to choose, because there’s way too many talented techs to choose from,” Phoebe beams. “A couple of…
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A Wealth of Top Training & Tips for Techs
It’s no secret that Sam Biddle is a great nail art educator, with a wealth of online nail art courses on offer for all ages, skill sets and schedules. Sam has spent the last 20 years teaching nail pros all over the world the art of nail art. However, mastering…
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Why stepping out of your comfort zone can welcome rewards in the beauty biz
Kara Kotsonis, founder of the award-winning NailSquad Nail Bar in Deal, Kent, reveals why you should step out of your comfort zone in order to reap greater rewards… Habits can play a role in determining our future and achievements. So why do we often cling onto the ones that proffer…
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How to use email marketing for your beauty business
Staying in touch with your clients through email marketing allows you to maintain a relationship with your clients in a professional manner. “I believe this is one of the most underused and underrated marketing tools available to nail and beauty professionals,” states Alice Kirby, founder Lockhart Meyer Salon Marketing (www.lockhart-meyer.co.uk).…
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