Untitled design

Robbie Tomkins on how to build a website & portfolio

By Sophie Nutt | 14 March 2019

If you are new to session work or are thinking about a career as a session stylist, then I would say both an eye-catching portfolio and website are essential. It’s all very well having a great website, but you are going to need lots of good quality images of your…

Read More
Copy of untitled design (4)

Salon in the Spotlight: Nancy Loves Nails, Middlesbrough

By Kat Hill | 13 March 2019

“I moved into my current salon four years ago,” remembers Sophie Dale. “I had turned 18 and had just finished college, and was looking for somewhere of my own after working from my parents’ house. They were finally sick of clients coming in til 10pm! I posted on Facebook looking…

Read More
Emma brock nails

#TRENDINGTUESDAY Emma Brock, The NailDresser

By Sophie Nutt | 12 March 2019

We want to see the designs trending at your nail desk! Emma Brock, of The NailDresser, says pale pink and iridescent hues are making for a popular combination with her clients. “I have had a few clients coming in recently asking for something special and pretty. With having the new…

Read More
Brand ambassador

A guide to sponsored social content for brand ambassadors

By Helena Biggs | 11 March 2019

When the ‘brand ambassador’ term was first scattered, it simply involved shouting about a brand or treatment you loved to anyone that would listen on a number of platforms, with the possibly of a few freebies in return. However, lines have become blurred as advertising stipulations step in, demand for…

Read More
Betty rose

MANI MONDAY: Sassy snake

By Sophie Nutt | 11 March 2019

Begin the week the right way with some nail inspiration this mani Monday! Feeling sassy this week? Try enticing your clients to push the boat about with their nail art and take inspiration from this funky, on-trend nail look courtesy of celebrity nail stylist, Miss Betty Rose. A vibrant, fucsia…

Read More
Nicolette naiks

WHAT I’M WEARING: Nicolette Safar-Manesh, Nicolette’s Nails

By Sophie Nutt | 10 March 2019

We want to see what you’re wearing on your nails! Nicolette Safar-Manesh, of Nicolette’s Nails, wears a hand painted floral-filled nail look. “I started by using the Magpie Beauty prep system and then applied two coats of Goodness Gracious Me from the Magpie Beauty Gel Polish range. I then used…

Read More
Shutterstock 742627795 copy 2

How to add another nail service to your treatment menu

By Kat Hill | 9 March 2019

New year, new skill! Are you thinking of adding to your salon menu to meet client nail needs? Liz Richards, national sales and education manager for Cuccio Europe, shares some thing to consider… “It’s important when adding a new system that you choose based on what would be right for your…

Read More
Copy of international (2)

Celebrating International Women’s Day

By Kat Hill | 8 March 2019

March 8 marks International Women’s Day; a day to recognise and celebrate the social, economic, cultural and political achievement of women. A day to set both personal and professional goals and look back at your achievement, what are you celebrating today? In the spirit, we’ve rounded up a few inspirational quotes…

Read More
Untitled design (34)

Salon in the Spotlight: The Lavender Rooms, Taunton

By Kat Hill | 6 March 2019

Having been established for eight years, The Lavender Rooms was created by duo, Catherine Bunning and Charlotte Patch. Located in the historic coach house at Hestercombe Gardens, the salon offers a tranquil setting for treatments. “The salon has remained to its original ethos of offering a one on one bespoke…

Read More
Laura easby

#TRENDINGTUESDAY Laura Easby, Laura’s Beauty

By Sophie Nutt | 5 March 2019

We want to see the designs trending at your nail desk! Laura Easby, of Laura’s Beauty, reveals neon hues have been popular with her clients recently. “Honestly, I think clients’ nails totally depend on their mood and the season. Last week we hit 16 degrees and everyone lost their minds…

Read More
Katie barnes nail brush

How to hold your nail brush correctly for optimum results

By Katie Barnes | 5 March 2019

Educator and award-winning nail technician, Katie Barnes, reveals why it’s important to hold your nail brush correctly – and offers up some handy tips… Your nail brush is one of your primary tools. No matter what brush you are using, if you are not holding it right, you won’t achieve…

Read More
Sharon sandhu customer care

Ways to offer exceptional customer care

By Scratch Staff | 4 March 2019

Sharon Sandhu, category manager for nails at Salon Services UK & Ireland, reveals her top tips for showing clients you care and enhancing their treatment experience… With competition in the nail industry so fierce, going the extra mile to care for your customers during their appointment can make a dramatic…

Read More
Becky wicks

MANI MONDAY: Pastel dreams

By Sophie Nutt | 4 March 2019

Begin the week the right way with some nail inspiration this mani Monday! We love this pastel pink and lilac nail look courtesy of talented tech, Becky Wicks, featuring two subtle glitter nails. The pretty design combines soft, delicate hues with an almond shape for a super cute partnership. To…

Read More
Hannah leahy

WHAT I’M WEARING: Hannah Leahy, Too Glam To Give A Damn

By Sophie Nutt | 3 March 2019

We want to see what you’re wearing on your nails! Hannah Leahy, of Too Glam To Give A Damn, wears a combination of turquoise and yellow hues for a tropical nail look. “To create my latest set of nails, I used the new Flower Power collection and the new releases…

Read More
The gel bottle photoshoot

Behind the scenes with The Gel Bottle Inc

By Scratch Staff | 2 March 2019

Go behind the scenes for The Gel Bottle Inc’s spring collection advert photoshoot with the TGB team… The GelBottle Inc Spring collection 2019 is a celebration of iconic women and female empowerment! Each polish is named after an inspirational woman, all iconic in their own way, from Twiggy – known for…

Read More