BRANDS
Community chat: 3 networking groups for nail pros
Are you seeking support from fellow nail techs? Do you want access to hundreds of tutorials to inspire your creativity? Do you have questions but don’t know who to ask? The answer might lie in joining a nail networking group. Here’s three to have a look at… The Nail Tech…
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OPI announces updates to its UK brand team
Global nail brand, OPI, has unveiled the three members of its restructured UK brand team. Jess Gregory has been appointed OPI’s associate brand director. In this role, she oversees and leads OPI’s brand strategy, and ensures an exciting product innovation roadmap for UK customers and businesses. She is also responsible…
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Family affair: Meet 3 sets of siblings finding success in the nail industry
Scratch puts the spotlight on brothers and sisters working together in the nail industry… Glitterbels While Annabel Maginnis will likely come to mind when you hear the word ‘Glitterbels’, there is a trio of siblings involved in the brand: Annabel’s husband, Elliott, and his brothers, Mac and Alex. It was…
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Read the latest issue
Yesterday, I was lucky enough to experience the new LashUs treatment training day first-hand. I hotfooted to Sittingbourne in Kent, to arrive at Bodylines Salon and Academy ready for a day of learning. The course seeks to provide students with the skills and understanding to perform the LashUs Lift with…
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Yesterday, I was invited to Cobella Hair and Beauty Salon in the sumptuous area of Kensington, London, to try the brand new Sienna X Brows range and treatment. Recently, Sienna X revealed its very own brow tint range for techs and therapists to offer to their clients as an add-on to…
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This week, I hotfooted to the super-cool collaborative creative space, Hunter Collective, in Farringdon, London, for an exclusive Salon System showcase event. I was met with a glass of bubbles, before taking a peek at what was on show. Each corner of the studio saw a different area of Salon System’s beauty…
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When an invite from HD Brows creeps into the Scratch inbox, I’m the first to snap it up – as the treatment tames my unruly, unshapely brows into sisters that look oh-so fabulous. I headed to London’s 1 Harley Street for an appointment with the brand’s international brow expert, Jamie…
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Salon System educator, Ruth Atkins, paid a visit to Scratch HQ to offer the team lash and brow makeovers using new products from the range. Accompanied by Costi Passeri of Essence PR, the duo revealed the new Mink Style Individual Lashes; additions to the Naturalash Texture range available in Short…
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Yesterday I hotfooted to the trendy Soho location of Sanctum Hotel for an exciting insight into a new dipping brand bursting on to the nail scene. Founded in Britain by Karisma Ahir, the Dipt system currently sees 60 coloured powders, as well as liquid counterparts. The brand utilises medical grade resins and a…
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