BUSINESS
Multiple ear piercing: the beauty trend for 2025 & how to offer in the salon
Piercing equipment and training provider, Studex, shares information about three multi piercing techniques… “With multiple ear piercings becoming one of the biggest beauty trends of 2025, Studex is offering guidance on new piercing techniques, exclusive to Studex Piercing Partners,” says a spokesperson for the brand. “Not only are multi piercings…
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Artificial nails: 7 steps to reduce the risk of allergy
Caroline Rainsford, director of science at the Cosmetics, Toiletry & Perfumery Association (CTPA), shares practical ways to reduce allergy in the nail space… Acrylate monomers, which are the starting materials in liquid & powder (L&P) and UV/LED gel nail systems, can sometimes cause allergic reactions if they touch the skin.…
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How to build your social media: 5 simple steps from a beauty business expert
Scratch Stars Social Media Star of the Year finalist for 2024 and 2025 & online columnist, Hannah Beth Clayton, shares her social media tips… Growing your social media doesn’t need to be hard, confusing or a full-time job. I talk to so many beauty pros who feel overwhelmed by the…
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Julie-Anne Larivière, Salon System Gellux techspert and owner of SKETCHED by J-A Nails, highlights some areas to consider… “Starting a new business isn’t easy but it doesn’t have to be complicated either, just be prepared to do some research. First of all, location is key. If you don’t have a large clientele…
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Rebecca Judic, HD Brows business development manager, explores why retailing is crucial to a salon mechanism… Life as a busy salon owner is never straight forward. Every day you are spinning plates, managing and motivating your team, exceeding your customers’ expectations, keeping on top of bills and generally making sure…
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Looking to make the jump into session styling? Robbie Tomkins shares his top tips… Work hard and try to grab every opportunity that comes your way. You never know whom you might meet and where it could lead. It’s unfortunate that a lot of session work is unpaid, but that one…
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Metta Francis, Scratch Stars award-winning mobile nailist, puts a focus on GDPR… Are you GDPR ready? On 25 May 2018, EU’s General Data Protection Regulation (GDPR) came into effect. It sounds scary and can be overwhelming but the purpose of GDPR is to ensure there’s greater transparency on how businesses…
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Wedding season is here and there’s never been a better time to create bridal designs to impress. A client’s wedding day is a life-long memory so it’s important to make sure that your part goes as smoothly as possible in the run up to, on and after the big day.…
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Time spent interviewing and assessing candidate is well spent in the long run, advises Stefania Rossi, owner of Utopia Beauty & Spa and Stefania Rossi Recruitment. Here, Stefania shares her current process… “I always start with a telephone conversation with a candidate. Just having that conversation, gives me more of an…
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