BUSINESS
Inside the nailcare oasis in the centre of Huddersfield
Meet Rebecca, ‘toe wizard’ & owner of Cutiecles – a salon sanctuary that prides itself on comfort, care and calm. Recently refurbed, Cutiecles Nail Salon is a passion project for the nail technician, who boasts 10 years’ experience in the industry. After returning to work from maternity leave, Rebecca (and…
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Onycholysis: what is it & how can it be treated?
Let’s talk the causes of onycholysis, aka nail separation, how to prevent and what to do when it’s presented at the nail desk… Picture this: you scrape your knee and pop a plaster over the top to help it heal. Three days later, that plaster has started to lift. At…
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Do AI chatbots like ChatGPT have a place in the nail industry?
Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…
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Read the latest issue
In a previous blog for Scratch, we explored what gloves are needed for nail technicians and covered thickness and how often these need to be changed. In this blog, we delve deeper into chemical permeability and how to know if your gloves protect you against the chemicals which you use…
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In a previous blog, I shared 5 top tips on improving your nail photos. In this post, I am going to share more about editing your nail photos. Editing images these days, including nail images is a controversial topic. Your nail images should show the quality and truth of your…
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Jon Morgan, CEO & editor-in-chief of consulting firm, Venture Smarter, shares how small businesses can utilise Meta’s latest social media app, Threads, to maintain a competitive edge… 1. Brand awareness Threads is another opportunity for small businesses to increase visibility for their brand, with updates on products and services, plus…
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Artificial intelligence (AI) allows content to stay fresh and exciting, helps with customer service and builds client relationships, to name a few benefits. And it is already doing many of these things through salon software, reveals Rikki Tronson, chief revenue officer at salon software company, iSalon, who shares expertise below.…
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Founder of PHAB Service Stars, business coach and management trainer Nergish Wadia-Austin, shares what salon managers should consider when planning for a successful fourth quarter… Research: Conduct market research to identify popular trends, products, and services during the holiday season by talking to your suppliers. Ask them about competitors’ strategies…
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Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares advice on offering discounted services to family & friends… We’ve all been faced with the dilemma of giving a discount to friends and family. While it may seem like a good deed to hook up your loved ones,…
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