EXPERT ADVICE

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Onycholysis: what is it & how can it be treated?

By Jess Watts | 31 July 2025

Let’s talk the causes of onycholysis, aka nail separation, how to prevent and what to do when it’s presented at the nail desk… Picture this: you scrape your knee and pop a plaster over the top to help it heal. Three days later, that plaster has started to lift. At…

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How to elevate your beauty business by seeing it through clients’ eyes

By Marie-Louise Coster | 30 July 2025

Session nail stylist, salon owner & educator, Marie-Louise Coster, discusses the importance of understanding clients’ perspective… When was the last time you walked through your business as if you were an existing or new client? We all need to walk through our businesses, whether physically or virtually, on a regular basis…

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The nail hyponychium: what is it & why does it need protecting?

By Jess Watts | 25 July 2025

Not all heroes wear capes… but sometimes they deserve a little appreciation. Here are some key facts about the hyponychium – your underappreciated nail protector. Akin to how we fill the cracks in between shower tiles, the crevices of our nails also need sealing to protect the nail bed and…

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5 ways to set boundaries with pushy clients

By Kat Hill | 23 April 2021

Saying ‘No’ can be a tricky word when it comes to clients, but setting boundaries is equally important for you, your welfare and, in turn, your business. Read on to discover some top tips from industry figures… 1.“It’s so important in our industry to set boundaries,” explains Claire Blincoe, Georgie…

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9 ways to make your nail & beauty business more sustainable

By Katie Barnes | 22 April 2021

While recycling plays a big part of helping the environment, running a sustainable business is so much more than just that. There are many factors to consider when seeking to make your business more sustainable. It is important to try to source sustainable products from the get-go, but it is…

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Green is the new black – sustainability overview & directives for the beauty industry

By Alex Fox | 21 April 2021

Sustainability Matters The global climate strike, stark and scary documentaries, electric cars, reusable coffee cups… over the past few years, sustainability has become more and more ingrained into our daily lives and the choices that we make. So, if we’re trying our best as consumers, are the brands and businesses…

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Pedicure nail services: How to treat clients with arthritis

By Scratch Staff | 15 April 2021

Arthritis can cause joints to become inflamed, painful and in later stages, deformed. As some arthritics suffer from arthritis in their feet, a pedicure is often well-needed. Nail professionals share tips on how to treat clients with arthritis… “Arthritis can be quite tender, and having a pedicure can release some…

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Is your nail salon inclusive?

By Guest Writer | 9 April 2021

Maddie Regan, Scratch columnist & top tech at 81 Rose Garden, shares some pointers to ensuring your salon is more inclusive… One of the most important things that I have learnt during my time in our industry is that there is no such thing as a ‘one-size-fits all’ approach. Every client is different; it’s up…

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Social media

5 ways to attract your dream clients on social media

By Guest Writer | 7 April 2021

Anna Khanna, founder of Socialista Media, reveals 5 ways to attract your dream clients on social media… Social media is the window into your business, think of it as your shop front. It is a tool which is useful to draw in customers and clients, and when you follow the…

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