MOVERS & SHAKERS
Important May dates for your nail & beauty business marketing
Get your business’ marketing content prepared for the month of May, with our roundup of dates to note… Skin Cancer Awareness Month Educate clients on the importance of protecting their skin by sharing the Protect and Check campaign from UK skin cancer charity, Skcin, and the Sun Protection Campaign from…
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Nails inspired by spring trends: see 94 entries & winner of nail art comp
The winner of Scratch’s monthly nail art contest for April is Katarzyna Korzeniak of @katessimplynails. In a showcase of talent, techs created nail designs inspired by theme, Your Favourite Spring Trends, in the bid to win a prize from Andreia Professional. Entries were judged by Sara Pinto, Andreia Professional product director, and Scratch deputy editor,…
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Inside look: Nail Beauty Congress & Championship 2025, Belgrade, Serbia
The landmark event highlighted industry advancements, expertise and hosted the first Serbian nail competition in nine years, while raising the region’s industry profile and standards, writes Alex Fox… The Nail Beauty Congress & Championship, held in Belgrade, Serbia, in April, was a historic event that brought together nail professionals and…
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Read the latest issue
Award-winning tech, Hazel Dixon, recently hosted a three-day photographic event to polish participants’ photographic competition skills. Designed to answer questions the top tech is often asked, Hazel created the course to share her experience with the style of competition. The event saw the participants work with a theme – Alice in…
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VOESH, a New York-based ethical beauty brand, has launched its Collagen Gloves & Socks and Pedi In A Box in the UK. Designed with salons in mind, the Collagen Gloves & Socks are pre-loaded with 16ml of vitamin E and a collagen emulsion that penetrates and moisturises the skin. What’s…
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I was invited to the Lash Perfect Lash Bar to try out the LoLa Designer Brow treatment, and the team at the Lash Perfect Lash Bar in London ombined the brand’s LoLa Brow service with the Brow Perfect treatment. When I arrived, I was ushered downstairs to a private and calm…
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Graftons International has welcomed Joanne McGovern as an educator for all of its brands. Joanne has been in the beauty industry for 13 years, working as a therapist in salons as well as owning her own business. Most recently, Jo worked for a lash brand as a trainer in addition…
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A huge number of entries was amassed for Sienna X‘s competition to win a pair of tickets to the Strictly Come Dancing Live Tour. The tan brand, which is the official tanning supplier for the tour, had 2 x tickets to give away to one lucky Scratch reader for the…
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Nailympia, the leading global nail competition run in association with Scratch, is proud to present the first USA edition, set to take place at the end of March in Houston, at The Best Lil’ Nail Show. Entry is being accepted from competitors worldwide in the following competitions, open to licenced…
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