THE LATEST NEWS & FEATURES
Harry Styles’ Pleasing brand unveils ‘Shroom Bloom’ nail polish set
After the debut of his beauty line, Pleasing, in November, which saw a 3,329% increase in searches for ‘easy male nail art’, Harry Styles is making headlines in the beauty…
Read MoreWINNER ANNOUNCED: Scratch Snap March 2022
The winner of Scratch’s monthly nail art challenge has been announced as Emma Laverton. In a showcase of talent, techs stepped up to the Scratch Snap challenge for March & created nail…
Read MoreScratch Snap: March 2022
In a showcase of talent, techs stepped up to the Scratch Snap challenge for March & created some nail designs inspired by ‘Shades of Jade’ in the bid to win…
Read MoreGive nails a colour refresh for spring with CND™’s Rise & Shine shades
CND™ has unveiled is five-piece spring 2022 nail colour collection, Rise & Shine. The energetic, glossy hues and sunny shades are designed to give nails ‘a spring awakening’ and include:…
Read MoreNAIL TECH TALK: Abigail Simons of Beautiful Nails by Abi Simons
Scratch chats to Abigail Simons of Beautiful Nails by Abi Simons about her training and the advice that she’s picked up along the way… I trained at the London College…
Read More5 ways to turn bridal clients into nail & beauty regulars
Beauty business expert and founder of Beauty Boss HQ, Layla Tourh, serves up advice for how you can turn bridal clients into regular clients… If there’s one industry we can…
Read MoreHow to support neurodivergent clients in the nail space
One in seven people in the UK (more than 15% of the UK population) are neurodivergent, meaning that the brain functions, learns and processes information differently. Neurodiversity includes conditions such…
Read More#ShowScratch Creative Challenge: St. Patrick’s Day
Check out entries to the 16 March nail art challenge from Scratch, in which techs were tasked with creating nail designs to celebrate St. Patrick’s Day! Each design was submitted…
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