News & Features – Page 218

THE LATEST NEWS & FEATURES

Very Peri nails

By Callie Iley | 1 January 2022

Very Peri, Pantone Color of the Year for 2022, is taking over our feeds this new year! Get some periwinkle inspo from our roundup of reader designs below…

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Nail Art: a history in time

By Emma Hobday | 31 December 2021

Nail art. It can be so many things: bold, beautiful, empowering, subtle, fun, and can give us a confidence boost or a little moment of joy in the day when…

Instagram analytics: what you need to know

By Scratch Staff | 30 December 2021

You’ve got your posting strategy down, your content is getting hits and your following is gaining momentum. But, how do you keep it up and stay on top of the…

2022 nails

By Callie Iley | 30 December 2021

2022 is right around the corner! Get your nails ready for the occasion by taking inspo from our roundup of reader designs below…

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Salon in the Spotlight: Mils Does Nails, Cheltenham, Gloucestershire

By Callie Iley | 29 December 2021

Prior to April 2021, Millie Hegarty was doing nails from her home on a part-time. “I decided to begin working full time on a self employed basis. I started renting…

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Raynaud’s Syndrome: Here’s how you can help sufferers

By Emma Hobday | 29 December 2021

Raynaud’s Syndrome is named after French physician, Maurice Raynaud, who first recognised the condition in 1862. The phenomenon causes an interruption of blood flow to all extremities including the hands,…

Dazzle nail clients with 6 metallic additions to The GelBottle Inc’s FoilX line

By Rebecca Hitchon | 28 December 2021

The GelBottle Inc has extended its FoilX line of statement foils, created to make elevating nail art looks quick and simple, by adding six high-shine metallic colours. The shades are:…

IV KULTURE nail brand sales serve to support 2% Black Nail Tech Initiative

By Emma Hobday | 26 December 2021

Scratch chats to entrepreneurs Tianna, Taja, Ty, and Toi, the four sisters behind the Florida based nail brand IV KULTURE, about how they are making changes in the Black nail…

9 tips for successful salon retailing

By Kat Hill | 26 December 2021

Esteemed salon & spa business consultant, Susan Routledge, serves up advice on how & why you should make the most of retail opportunities… 1 Why is it so important for a…