THE LATEST NEWS & FEATURES

instagram updates

What Instagram’s updates & changes mean for your business

By Katie Barnes | 13 July 2021

Video content is big, and almost every social media app is working towards prioritising video content. TikTok has been dominating the social media scene, Facebook introduced more video content for…

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steffi & david fowler nailflix

Champion nail artists Steffi & David Fowler relaunch website & add an exciting feature – SNI Nailflix

By Alex Fox | 13 July 2021

Signature Nail International SNI presents ‘SNI Nailflix’ – https://www.signature-nail.com/en/education/nailflix/ .  This new and exciting digital platform is brought to the global nail industry by Steffi and David Fowler who 15…

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Astrology Nails

By Callie Iley | 13 July 2021

We’ve been loving reading all about our star signs and are obsessed with checking our daily horoscope! Check out our round up of  astrological nail designs below…

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Why white nails are trending on TikTok

By Emma Hobday | 12 July 2021

Move over updating your relationship status on Facebook; there’s a new way to tell the world whether you’re single or taken. Teens on TikTok are painting their nails white to…

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NAIL TECH TALK: Jess Swinburn of Beauty by Jess

By Callie Iley | 10 July 2021

Scratch chats to Burnley and Blackburn based tech, Jess Swinburn of Beauty by Jess, about being featured in her local news and the importance of utilising social media for business……

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nail bites

NAIL BITES: 5 tales from the industry w/c 4 July

By Chloe Randall | 9 July 2021

Here at Scratch, we love keeping up to date with anything fun happening in the nail industry! These are our top 5 nail tales of the week… 1. Harrods to open…

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Want on-trend terrazzo nails? Take a look at Magpie Beauty’s nail art collection

By Emma Hobday | 9 July 2021

It’s time to turn up the terrazzo – Magpie Beauty’s six-piece terrazzo collection is one to behold. Inspired by classic Italian terrazzo marble chips, which originated over 500 years ago…

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bring back beauty feature

British Beauty Council launches 6 short films to demonstrate benefits of salons

By Chloe Randall | 9 July 2021

The British Beauty Council has launched six inspirational short biographical films to highlight how hair dressing and beauty salons are essential to people’s health and wellbeing within communities across the UK. The…

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Socialista media web feature

7 tips to help grow your nail Instagram profile

By Guest Writer | 8 July 2021

Anna Khanna, founder of social media management company, Socialista, which helps beauty businesses improve their social media reach, shares advice for growing your Instagram profile… 1.  Give your followers value…

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Wellness

International Self-care Day

There’s a meaningful reason why 24/07 is International Self-care Day: because self-care can be practiced ’24 hours a day/7 days…

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sun protection

UV Safety Month

Each July, UV Safety Month serves to educate the public about the importance of protecting themselves from the harmful effects…

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