THE LATEST NEWS & FEATURES

Beauty treatment

Google searches for D.I.Y beauty treatments spike

By Sophie Nutt | 9 June 2020

The number of Google searches for D.I.Y beauty treatments has quadrupled since March and April 2019, with over one million related queries. The team at Cult Beauty has compared the…

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Burnout woman

5 ways to prevent burnout in the nail salon

By Guest Writer | 8 June 2020

Janan Saher, director of Aviva Day Spa in Luton, shares advice on how to avoid burnout… As the old saying goes, ‘prevention is better than cure’, and this is something we all…

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Ecoegg pure nails

Care for salon towels & aprons with EcoEgg

By Kat Hill | 8 June 2020

Stay on top of washing aprons, towels and uniform with the Ecoegg range, now available via professional nail product distributor, Pure Nails. As the official master distributor for the UK…

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Cyber security

Online retailers could lose £5.9 billion through cyber-attacks

By Sophie Nutt | 8 June 2020

Online retailers could lose £5.9 billion through severe data breaches each year, based on the average cost and frequency of cyber-attacks in the e-commerce sector. Research published by cloud solutions…

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Katie barnes form fit

Wonky enhancements? Here’s how to ensure your nail form fit is straight

By Katie Barnes | 7 June 2020

A straight line measures the distance between two locations. It measures one point to another without deviating. We use straight lines and angles regularly when creating nails including form fitting,…

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Karolina nowak

WHAT I’M WEARING: Karolina Nowak, Magnifique Nails Lab

By Sophie Nutt | 7 June 2020

We want to see what you’re wearing on your nails! Karolina Nowak, of Magnifique Nails Lab, wears a chic 3D French nail look. “I have seen a couple of posts…

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Telle moi

Behind the Brand: Meet Natel Allen, founder of Télle Moi

By Helena Biggs | 7 June 2020

Natel Allen is a woman with a mission: to launch lacquer shades that cater to and flatter every individual. She launched indie nail polish brand, Télle Moi, in April 2019…

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Victoria adams

Victoria Adams on her love for neutral nails & being a glitter make-up artist

By Sophie Nutt | 6 June 2020

Scratch chats to Victoria Adams, owner of Lemonade Beauty, about her love for the nail industry, being a glitter make-up artist and relocating her salon just before the UK lockdown… “I…

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Luxe gel blossom charm

Enchant with Luxe Gel Professional’s Blossom Charm gel polish collection

By Kat Hill | 6 June 2020

Intrigue clients with Luxe Gel Professional’s Blossom Charm collection of gel polishes. Featuring a variety of finishes, the romantic collection sees nine new delicate gel polish shades. The collection sees: Anemone, a…

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sun protection

UV Safety Month

Each July, UV Safety Month serves to educate the public about the importance of protecting themselves from the harmful effects…

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World Friendship Day

World Friendship Day recognises the importance of friendship and encourages people of all ages and backgrounds to foster meaningful connections…

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