THE LATEST NEWS & FEATURES

Polishedbylolo berry nails

30 berry toned nails to inspire your A/W nail creations

By Scratch Staff | 13 November 2023

Deep plum tones, punchy purples and muted mauves are proving to be popular hues this autumn/winter. Check out our roundup of berry-toned reader designs below…

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Amyskillicornnails swirl nails with glitter

30+ seasonal swirl styles to stay on-trend for AW23

By Callie Iley | 12 November 2023

Swirl nails were one of the hottest trends of the year, and they’re not going away as autumn approaches! Check out our roundup of swirl nails in autumnal tones below…

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Pavan henna diwali

Diwali: An insight into henna for hands & feet

By Scratch Staff | 12 November 2023

November 12, 2023 marks the main day of celebration of the five-day festival of lights – Diwali (also known as Deepavali). A festival celebrated by Hindus, Sikhs, Buddhists and Jains,…

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Halo fairy dust top coat lead

Want nails that dazzle? Add a little bit of Fairy Dust from Pure Nails

By Callie Iley | 11 November 2023

Transform nails into dazzling seasonal styles with Pure Nails’ Glitter Non-Wipe Top Coat, Fairy Dust. Featuring mesmerising multi-coloured glitter to suit a range of sparkling seasonal looks, complete Halo Gel…

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How to make the most of the festive season

How your beauty business can make the most of the festive season

By Guest Writer | 11 November 2023

Maddi Cook, a salon business expert & owner of Boss Your Salon – which helps empower hair and beauty pros to price perfectly, set boundaries and grow without burnout –…

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Rosemarienailartist amber nails

Amber nails: The glowing gemstone nail art that radiates autumn vibes

By Callie Iley | 10 November 2023

Fossilise fingertips with captivating palettes of glowing orange, warm brown, and glittering gold inspired by the amber gemstone, upgrading burnt orange hues with depth and dimension. Check out our roundup…

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Nail salon franchising: What you need to know & why it is an attractive option

By Chloe Randall | 10 November 2023

Are you considering franchising your nail salon – or do you want to benefit from an existing business model? A whopping 85% of franchises are still in business after five…

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Cheryl ogden nail art stamping

5 top tips to perfect your nail art stamping technique

By Guest Writer | 10 November 2023

Nail artist & MD of Moyra UK, Cheryl Ogden, became familiar with stamping at a trade show, and initially struggled to perfect a clean finish. When she became the exclusive…

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This is gel

UK-made gel polish storms market with commitment to sustainability

By Scratch Staff | 9 November 2023

Introducing This Is Gel – a gel polish brand born out of one nail pro’s desire to offer a luxury range at a competitive price – and support the UK…

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National Creativity Day

The nail and beauty industries thrive on creativity and artistry – so what better day to celebrate your craft? If…

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Sherlock Holmes Day

Celebrate the world’s most iconic detective with some mystery and intrigue! Create a scavenger hunt on your social media: post…

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