PRODUCTS & TREATMENTS

Mustard yellow lead

Butter yellow summer is almost over: here’s why you should make way for mustard

By Jess Watts | 2 August 2025

Butter yellow took over the world this spring/summer, with the pastel hue dominating décor, outfits and nails. But autumn/winter will see another member of the yellow family soar in popularity… (Lead image by @byemilyann_) Say hello to mustard yellow! Experts predict that this rich, deeper version of summer’s trending hue…

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Cat eye lead

16 products that will help you nail the cat eye manicure trend

By Jess Watts | 29 July 2025

Lead image courtesy of @hopejungnails using Light Elegance P+ Gel Polish in Ice Kitty, available via www.lightelegance.co.uk. The iridescence and reflective depth of cats’ eyes have long entranced humans. So much so, that their power has been harnessed to create stunning nail designs. Specially crafted magnetic nail products contain metallic…

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Nails fortunes nail art

Crack. Snack. Create: A takeaway inspires fortune cookie nail art experience

By Scratch Staff | 28 July 2025

Do you – or your clients – struggle to make decisions about nail designs at appointments? Say hello to Nail Fortunes™: an edible fortune cookie experience that delivers inspiration to the nail desk. “This started as a totally random idea I threw out to my husband over dinner,” says founder,…

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CND™ collaborates with Marc Jacobs for AW24 runway show

By Callie Iley | 8 February 2024

Inspired by papercut dolls and Diana Ross’ iconic style, three barely-there CND™ shades were worn at the Marc Jacobs autumn/winter 2024 runway show. Shades used include: CND™ Bare Chemise – semi-sheer light nude. CND™ Field Fox – grey-toned nude beige. CND™ Satin Pajamas – opaque taupe beige. Lead nail artist,…

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Tgb Valentine's Cat Eye

Nail velvet Valentine’s designs with The GelBottle Inc’s cat-eye trio

By Rebecca Hitchon | 8 February 2024

Fall in love with the Velvet Crush Trio from Brighton brand, The GelBottle Inc (TGB): three cat-eye gel polishes to help create trending nail looks for Valentine’s Day and beyond. Following the success of the Northern Lights and North Pole cat-eye gels from its Après Ski collection, TGB realised a…

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Love L&P? Check out Bexy Glow, the brand redefining ratios & nail artistry with its acrylic formulations

By Callie Iley | 2 February 2024

Frustrated with the limitations of existing L&P formulations, Becky Willett set out to create an acrylic product range with a rainbow of shades to inspire creativity. Becky, a professional nail technician, has been working with L&P since 2015, noting that the existing acrylic products she used maintained a wet or…

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Anna Sosina Dragon Nails Feature Header

Meet the nail tech soaring to new heights with her dragon-inspired extreme nail creation

By Callie Iley | 30 January 2024

In a meticulous process spanning two months, Anna Sosina’s dragon nail look was created to reflect her commitment to artistry and professionalism.  Detailing the process of creating the intricate nail look, Anna reveals how her hard work on the nails came to become a stunning poster image, with the help…

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Valentine's Day Nail Art Canva

Revealed: the top 7 trending Valentine’s Day nail designs

By Helena Biggs | 30 January 2024

Searches for Valentine’s Day themed nail designs are up 9,500% on Google, as many look to express passion and romance through their fingertips. Nick Drewe, trend expert at Wethrift, comments: “Year on year we are seeing a growing demand for manicure trends, as many look for creative ways to add…

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Glitterbels unveils 12 ‘fun & flirty’ gel polish shades for Valentine’s Day manicures

By Helena Biggs | 26 January 2024

Searches for Valentine’s Day manicures are up 9,500% on Google in one month, and pro nail product provider, Glitterbels, has added 12 Hema-free gel polish shades to its portfolio in time for the day of love. Described by the brand as ‘fun and flirty’, the Cupid’s Cuties collection features bold…

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