TECHS & SALONS

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Beyond The Brush: The nail tech community built on relationships, support & honesty

By Lilly Delmage | 10 May 2025

Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…

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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’

By Lilly Delmage | 8 May 2025

Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…

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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’

By Guest Writer | 7 May 2025

New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…

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Nail Tech Talk: Joss Neaves of Cloud Nine Nails

By Callie Iley | 11 February 2023

With a passion for art and big dreams for the future of her beauty business, Oxfordshire-based tech, Joss Neaves of Cloud Nine Nails, works from her home studio, offering hand-painted nail art to clients. “I was originally attracted to the nail industry because of the nail community. When I got…

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Salon in the Spotlight: Nails by Amanda, Market Harborough

By Callie Iley | 9 February 2023

When Amanda Wesley-Smith was applying for work as a dental receptionist in early 2020, she could never have imagined that by the end of the year, she would be a fully-qualified nail technician about to enter yet another national lockdown. “At the beginning of 2020, I accepted a job as…

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Nail Tech Talk: Anta Wilkins of Nails2Empress

By Callie Iley | 4 February 2023

Mobile and freelance nail artist, Anta Wilkins of Nails2Empress shares her career progression with Scratch, and reveals her hopes for her future in the nail industry. Since gaining her City & Guilds Level 3 Diploma in 2018, Anta continued to further her education, training with Glitterbels and Marie Nailz. She…

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Salon in the Spotlight: Pinks Beauty Therapy, Crawley

By Callie Iley | 2 February 2023

Working as a cabin crew member was Jennifer Brown’s lifelong dream, until she enrolled on a manicure and pedicure course. While working with Excel Airways, Jennifer qualified and set up her beauty business, offering treatments alongside flying. Jennifer named her business Pinks Beauty Therapy in honour of her family, as…

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Nail Tech Talk: Hannah Miles of Nails By Han

By Callie Iley | 28 January 2023

Sheffield-based tech, Hannah Miles of Nails By Han, sits down with Scratch to share her nail journey and her 2023 career goals.  Hannah’s interest in nails was sparked at around 13 or 14 years old, doing her own nails after school. She rekindled her love for nails during lockdown. “Like…

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Nail Tech Talk: Danny Manchip of Beau’s Beauty Box

By Chloe Randall | 27 January 2023

Scratch chats to Danny Manchip of Beau’s Beauty Box about his Scratch Star Award win, career journey & goals for the industry… What sparked your interest in nails? I had been working in retail for 12 years and as I was approaching my 30th birthday, I concluded that I didn’t…

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