Mobile nailist scoops London Enterprise Award
Two-time Scratch Star winner, Metta Francis, received another accolade for her business acumen – this time at The 2018 Greater London Enterprise Awards. Presented by SME News, the awards recognise small and medium sized businesses that have achieved widespread success deserving of recognition. Metta scooped the Best Mobile Nail Artist title. Metta took to her…
Read MoreNail your Shoot Out entry thanks to Hannah Missen
“It felt amazing to win first place in The Great Scratch Shoot Out!” Hannah Missen beams. “I was completely over whelmed and still can’t quite believe it, there were so many stunning entries this year so I feel very proud of what me and my fantastic team have achieved. The…
Read MoreGo behind the scenes of Becca Butterworth’s photoshoot
Becca Butterworth, owner of Becca Butterworth’s Beautitude and Nail Harmony master educator for Yorkshire, reveals the story behind her photoshoot for The Great Scratch Shoot Out – and how she scooped third place… “I was really excited to place third in The Great Scratch Shoot Out,” smiles Becca. “I know how stiff the…
Read MoreHow to make your salon business stand out
Tammy Koslowski, owner of Glasgow’s award-winning NAF! Salon, reveals how to make your beauty business stand out from the competition… It goes without saying that the nail industry is huge. In any given town, you can bet that there will be multiple salons or mobile technicians, so how can you…
Read MoreHazel Dixon on entering photographic comps
Award winning tech, educator and Scratch front cover creator, Hazel Dixon, reveals how nail photographic competitions helped her to success and why you should get snapping too. “I’m always asked what makes a good front cover”, Hazel explains, “and what is needed to enter photographic competitions. “Competing, in general, has been…
Read MoreScratch Stars winner launches own product range
Globally renowned vlogger and winner of the Scratch Stars Best UK Nail Blogger title 2018, Natasha Lee, has launched her own range of nail products. Named ‘Divine by Natasha Lee‘, products include a ‘capsule’ brush set, which features five brushes that allows the user to create every art look that…
Read MoreJoanna Tompkins talks about life as a Scratch Stars Award winner
French & Drench founder, Joanna Tompkins, winner of the Scratch Stars Mobile Nailist of the Year award 2018, paid a visit to Scratch HQ to chat about her career and light after the big win. While I was treated to a signature French & Drench manicure, I chatted to Joanna about what the business has been…
Read MoreNorth Nail Championships winners announced
Professional Beauty North played host to the North Nail Championships 21-22 October 2018, organised by Denise Wright. Competition was fierce, and a number of new nail faces took to the floor to try their hand at categories including Permanent Polish and Spa Manicure. A ceremony at the end of each…
Read MoreNailists recognised at Scottish Hair & Beauty Awards
A tech from Edinburgh and salon team from Glasgow scooped top titles at The Scottish Hair & Beauty Awards & Barbering Awards in association with e-Chair. Held at Glasgow’s Hilton on 16 September, almost 800 guests gathered to celebrate Scottish hair and beauty talent. Hosted by Errol Douglas MBE and…
Read MoreHow to maintain professional etiquette in your marketing
You might be putting your energy into social media marketing, advertising, or using a variety of methods to encourage new business – but are you fully utilising this by maintaining professional etiquette? Competition in the beauty industry is rife and, although you may be a dab hand at nail services,…
Read MoreTina Li talks about her arty client requests, entering competitions and learning new skills
Tell us about your training… I started out with beauty therapy at college. Nail technology was a part of the course and it really intrigued me. I decided to peruse this as a career and have gone on to train with many companies and highly talented techs. To name a…
Read MoreMarketing: Liz McKeon reveals how to raise your nail business profile in six easy steps
Do you think your nail business (mobile or salon) could be looked at in a different way? Beauty business expert, Liz McKeon, serves up her six steps to raise your profile and attract those new and important clients: Think about your strategy. What exactly do you want to achieve from…
Read MoreCreate a winning concept with Catriona Leith
We quizzed 2016’s winner of The Great Scratch Shoot Out, Catriona Leith… “It felt amazing to win last year! I’ve entered The Great Scratch Shoot Out so many times and each time I’ve done better and better. To finally win and receive that commendation was just incredible! “The concept behind my…
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