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6 hand poses for picture-perfect nail photos

By Guest Writer | 18 August 2024

Scratch Stars Gel Polish Stylist of the Year 2022, 2023 & 2024, Jiak Hing, explains how to master her six go-to hand poses for nail photos… 1. Relaxed claw Place the back of one hand against a flat surface and position the camera facing the nails, 45 degrees above and…

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Feet Poses

6 feet poses to nail pedi photos

By Guest Writer | 4 August 2024

Footlogix, Artistic & Famous Names brand ambassador for Sweet Squared, Lily Lou Moore, explains how to master her six go-to feet poses for pedi photos… 1. One foot in front of the other With the client stood, ask them to put one foot in front of the other. I try…

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Nail your social media snaps with nail tech photography class

By Helena Biggs | 2 April 2024

Zsuzsanna ‘Susan’ Varga, a nail technician with over 15 years’ experience, has launched a photography course to support the posts of fellow pros. The four-hour masterclass, held at Susan’s Peterborough base, is designed to help techs take attention-grabbing photos of their salon nail work using their phones. It covers: Skin…

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Lisa graves mental health shoot

Behind-the-scenes of a mental health awareness photo shoot

By Scratch Staff | 10 May 2021

Nail tech and educator, Lisa Graves, shares the story behind a mental health awareness photo shoot… “The last year was a difficult one for everyone across the globe and, subsequently, awareness of mental health issues was heightened. Whenever I saw advertising or social media posts based around mental health, images…

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Points to note when taking nail photos | The Beauty Bloggers

By Guest Writer | 19 March 2021

The Beauty Bloggers, aka Natalie Thompson & Rachel Jenkinson, discuss the practicalities and demands when it comes to nail photos… Nat and Rach are ‘The Beauty Bloggers‘ and have over 21 years experience in the beauty sector between them. Their aim is to discuss real issues that beauty professionals face. Passionate and hard-working,…

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Katie barnes great nail photos

5 steps to improve your nail photos

By Katie Barnes | 22 December 2020

Taking professional, clean looking nail photos is what can set you apart from your competitors and build your brand and portfolio. A great image will stop someone scrolling on social media and help them pay attention to your brand. The following aspects should all be considered when you are looking…

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Capture nail tutorials & pics hands-free with KB Glow Video & Photo Demo Station

By Helena Biggs | 13 December 2020

Award-winning nail tech, Katie Barnes, has added KB Glow™: Overhead Video & Photo Demo Station to the Katie Barnes Tool Range. The custom designed, multifunctional station facilitates overhead filming of tutorials and live streams. It’s ideal for nail and lash tutorials where you need all hands on the demo and an…

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Smartphoto case

Take picture-perfect nail snaps with SmartPhoto phone case

By Alex Fox | 4 October 2020

Take top quality nailfies with the SmartPhoto Case; designedspecifically for creatives that need to take instant, quick and stunning photos of their work for uploading to social sites. With nail and tattoo artists in the forefront of his mind, inventor & CEO, Jan Derendal of Lethbridge, Alberta, Canada, devised a…

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Nail your Shoot Out entry thanks to Hannah Missen

By Kat Hill | 30 November 2018

“It felt amazing to win first place in The Great Scratch Shoot Out!” Hannah Missen beams. “I was completely over whelmed and still can’t quite believe it, there were so many stunning entries this year so I feel very proud of what me and my fantastic team have achieved. The…

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Go behind the scenes of Becca Butterworth’s photoshoot

By Kat Hill | 27 November 2018

Becca Butterworth, owner of Becca Butterworth’s Beautitude and Nail Harmony master educator for Yorkshire, reveals the story behind her photoshoot for The Great Scratch Shoot Out – and how she scooped third place… “I was really excited to place third in The Great Scratch Shoot Out,” smiles Becca. “I know how stiff the…

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Ivana winner

THE GREAT SCRATCH SHOOT OUT 2018: The Results

By Kat Hill | 1 October 2018

Ivana Prokic has scooped first place in Scratch’s annual photographic competition. After a recording breaking amount of entries of 127 this year, the top three and winner of the new Voter’s Choice award were revealed live at Olympia Beauty. 1st – Ivana Prokic 2nd – Oksana Smirnova 3rd – Eloise Nom…

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What makes a great business headshot?

By Erica Turley | 15 March 2018

Nail stylist, Erica Turley, reveals why she’s shying away from corporate-style headshots and expressing her creativity with a new style of portrait to help build her brand… New Year, new photo! I needed a new headshot/business portrait as I no longer have long, grey hair and I don’t wear a…

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Image copyright & your nail photos

By Guest Writer | 7 March 2018

Tom Ferris, owner of Blackwell Ferris Marketing, offers insight into using images that aren’t yours across the ‘net… After an interesting scroll through social media over the New Year period, I noticed a rising trend in thefts from companies across Europe. And that includes thefts by salons and nail techs. Many…

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How the local press can boost your beauty career

By Guest Writer | 19 January 2018

Tom Ferris, owner of Blackwell Ferris Marketing, reveals why you should be using your local newspapers and social media groups to spread the word about your services… The local press was a key way to getting exposure. Local press will be on board with many salon stories and events as it…

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