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Salon in the Spotlight: Wildflower Hair & Beauty Studio, Cheadle, Staffordshire

By Callie Iley | 17 November 2021

Holly Duckers opened Wildflower Hair and Beauty Studio in a renovated convenience shop in September 2019. “At the time of opening we were a team of four, two hairdressers, one nail technician and one lash and brow technician. Within a month of opening, I had taken on the first salon…

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Mobile therapists: Here’s how the Storefront app can take the stress out of beauty bookings

By Helena Biggs | 16 November 2021

From the creators of the successful LeSalon beauty service finder app comes Storefront – a handy app to help mobile beauty pros organise and promote bookings. Launching at the end of 2021, Storefront ‘helps mobile therapists be their own boss’ with a booking management facility, option for a website optimised…

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NAIL TECH TALK: Taylor Bell of Islas Beauty

By Callie Iley | 13 November 2021

Scratch chats to Taylor Bell of Islas Beauty about becoming a beauty business owner and the importance of keeping up with industry trends… I love to create lots of random designs. I’ve always loved to create a different design for every one of my clients – not everybody has the…

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Salon in the Spotlight: Cutie Patootie Nails, Fife, Scotland

By Callie Iley | 10 November 2021

Claire Watters began her nail journey in 2017, after training in Glasgow. “I finally plucked up the courage to leave my job at Asda and started to take on clients at their home. After doing it mobile for a short time I decided to set up a room at home,…

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Salon in the Spotlight: CandyMani’s Nails & Beauty, Suffolk

By Callie Iley | 3 November 2021

Candice Muddeman began Candymani’s in 2015, working out of her dining room at home, offering gel polish to family and friends. “Last year in lockdown, we started work on a separate nail and beauty studio at the back of our house. We were lucky to have such a generous space,…

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NAIL TECH TALK: Victoria Nichol of Victoria Nichol Nails

By Callie Iley | 30 October 2021

Scratch chats to Victoria Nichol of Victoria Nichol Nails about the importance of self belief and making progress in her work… “I love that I can create something from nothing. Everything from shaping, filing, colour and the final design – the whole process is incredibly satisfying for me. “There is…

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Salon in the Spotlight: Kelly’s Beauty Box, Crawley, West Sussex

By Callie Iley | 27 October 2021

Established in 2016 by Kelly Crawley, Kelly’s Beauty Box outgrew its roots as a home salon and expanded into a new premises in May 2021. “Opening our new premises has been very exciting for us. Our aim is to provide the most relaxing and friendly service to all our clients…

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Sweet Squared launches Academy2 platform to inspire & educate beauty pros

By Rebecca Hitchon | 13 October 2021

Nail and beauty distributor & training provider, Sweet Squared, has launched education platform Academy2 to make learning more accessible for industry professionals. The platform offers Sweet Squared’s award-winning HABIA (Hair and Beauty Industry Authority) accredited course programme, with a mix of online and in-person teaching. This allows more professionals to…

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Salon in the Spotlight: Little Birch Nails, Northern Ireland

By Callie Iley | 29 September 2021

Qualifying as a nail technician during the lockdown of 2020 around the same time as having her baby, Rachael Dorrity was initially unable to build a clientele. “Since restrictions have been relaxed, I decided to just go for it and start my nail journey. I’m so excited to see what…

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NAIL TECH TALK: Nataszija Moore of July Ninety Six

By Callie Iley | 25 September 2021

Scratch chats to Nataszija Moore of July Ninety Six about her love for bold nail art and her experience working at Nails By Ya Gal studio… Believe it or not, just over two years ago I wasn’t into nails or beauty at all. But after realising my university’s PR and…

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Salon in the Spotlight: Lisa Sheehan – Nail Artist, Hereford

By Callie Iley | 22 September 2021

Aged 32, Lisa Sheehan decided to go back to college in the evenings to study for her level 2 and 3 qualifications in beauty theraoy, after working in childcare for 14 years. “I loved the idea of making people feel good about themselves and being able to pamper others, and…

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NAIL TECH TALK: Ravi Uppal of Nails by Ravi

By Callie Iley | 18 September 2021

Scratch chats to Ravi Uppal of Nails by Ravi about nail trends and the importance of not comparing yourself to other techs… The Gel Bottle‘s Builder in a Bottle has to be my ultimate favourite product to use – it’s life changing! Before using it, I thought it was just…

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Salon in the Spotlight: Kulture, Fife

By Callie Iley | 15 September 2021

Selling her share of her previous salon to set up her own, Marie McFarlane and her husband fully converted a ground floor one bedroom flat into Kulture. “I was inspired to open my own salon as I have recently qualified in teaching, so will be running Kulture School of Beauty…

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Salon in the Spotlight: Stacey’s Gel Nails, Meriden, West Midlands

By Callie Iley | 8 September 2021

Stacey Cox worked in banking for 15 years, but was seeking more flexibility around her family. The lockdown gave Stacey the push she needed to start her new nail business. “My studio was built in November, and we opened May,” she explains. “My husband Mark played a big role in…

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NAIL TECH TALK: Meet Nikol Nikolova, Scratch Stars Mobile Nailist of the Year 20/21

By Callie Iley | 4 September 2021

Scratch chats to Nikol Nikolova of Triple N Mobile Salon about launching her own educational platform for nail techs and her excitement at winning the Scratch Stars Award for Mobile Nailist of the Year 20/21… I’ve done my own nails since I was little. My mom owned a salon and…

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