CND™ & Charlotte Tilbury collaborate with Harris Reed for London Fashion Week showcase

By Helena Biggs | 16 February 2024

CND™ and Charlotte Tilbury collaborated with British-American designer, Harris Reed, to create bold nail designs and vibrant make-up looks for his AW24 London Fashion Week showcase. Renowned for creating gender fluid items that play with themes of masculinity and femininity, Reed describes his aesthetic as ‘Romanticism gone non-binary’, and items…

CND™ collaborates with Marc Jacobs for AW24 runway show

By Callie Iley | 8 February 2024

Inspired by papercut dolls and Diana Ross’ iconic style, three barely-there CND™ shades were worn at the Marc Jacobs autumn/winter 2024 runway show. Shades used include: CND™ Bare Chemise – semi-sheer light nude. CND™ Field Fox – grey-toned nude beige. CND™ Satin Pajamas – opaque taupe beige. Lead nail artist,…

Love L&P? Check out Bexy Glow, the brand redefining ratios & nail artistry with its acrylic formulations

By Callie Iley | 2 February 2024

Frustrated with the limitations of existing L&P formulations, Becky Willett set out to create an acrylic product range with a rainbow of shades to inspire creativity. Becky, a professional nail technician, has been working with L&P since 2015, noting that the existing acrylic products she used maintained a wet or…

Meet the nail tech soaring to new heights with her dragon-inspired extreme nail creation

By Callie Iley | 30 January 2024

In a meticulous process spanning two months, Anna Sosina’s dragon nail look was created to reflect her commitment to artistry and professionalism.  Detailing the process of creating the intricate nail look, Anna reveals how her hard work on the nails came to become a stunning poster image, with the help…

Revealed: the top 7 trending Valentine’s Day nail designs

By Helena Biggs | 30 January 2024

Searches for Valentine’s Day themed nail designs are up 9,500% on Google, as many look to express passion and romance through their fingertips. Nick Drewe, trend expert at Wethrift, comments: “Year on year we are seeing a growing demand for manicure trends, as many look for creative ways to add…

My experiences as a disabled nail technician

By Abi Hassan | 29 January 2024

Abi Hassan, owner of Canterbury-based salon, Hot Wheels Nails, shares her experiences as a disabled nail technician and explores the importance of advocating for accessibility in the industry… As a disabled nail technician, I found navigating my way through the start-up of my business to be a minefield. I needed…

Nail Tech Talk: Maria Nevirchak of Nevirchak Studio 

By Callie Iley | 27 January 2024

Maria Nevirchak entered the nail industry after she finished school, initially hoping to pursue a different career after her 18th birthday. However, she quickly found herself becoming immersed in the world of nails. “The more I delved into the profession, the less I felt the need to switch paths,” she…

Sweet Squared acquires distribution of Louella Belle’s hand & footcare brands

By Helena Biggs | 26 January 2024

Award-winning distribution and training company, Sweet Squared (S2), will take over distribution, support and education for Artistic Nail Design, Footlogix, Belava, Famous Names and Footsie in the UK from 5 February 2024. The acquisition of these hand and footcare brands from Louella Belle will offer greater choice for the professional S2 customer,…

How to effectively market beauty treatments in the run-up to Valentine’s Day

By Helena Biggs | 23 January 2024

Love it or loathe it, Valentine’s Day is an opportunity to upsell beauty services with nail art and encourage clients to try something new. What’s more, you can gain profit from enticing couples into the salon and promoting retail items as gifts. “The lead up to Valentine’s Day usually sees…

WINNER ANNOUNCED: Scratch Snap January 2024

By Callie Iley | 22 January 2024

The winner of Scratch’s monthly nail art challenge has been announced as Carlie Fidgett. In a showcase of talent, techs stepped up to the Scratch Snap challenge for January and created nail designs inspired by the theme ‘Icy Elegance’, in the bid to win a prize from Beauty Boss HQ. Entries were judged by Scratch’s…

GelJunkie nail products have launched – & here’s everything you need to know

By Helena Biggs | 17 January 2024

Add together 18 years’ knowledge of nail tech needs with a passion for quality enhancements and great customer service, then sprinkle with glamour. What do you get? A gel polish brand set to turn heads and excite clients and pros alike. GelJunkie, available early 2024, features a rainbow of gel…

Find out about the courses on offer during Lecenté’s Education Enrolment Season

By Callie Iley | 8 January 2024

Lecenté has announced its Education Enrolment Season, offering promotions on nail education for a range of skill levels. Running from 8 January to 31 January, Lecenté’s Education Enrolment Season will feature exclusive event offers on its award-winning training, including free enrolment into a range of courses. Education on offer during…

Temperature talk: How the cold weather can affect your nail products

By Scratch Staff | 4 January 2024

Feeling the chill? Scratch explores the impact that temperature has on nail products and serves up practical points to note… Creating a comfortable atmosphere in the salon is important for you and your clients, but maintaining a consistent temperature is also vital to ensure that your nail products perform at…

Find out about the wellness-focused nail salon offering meditative manicures

By Callie Iley | 31 December 2023

Founder of Sundays Studio, Amy Ling Lin, was inspired by former clients and salon experiences to create a nail space that promotes safety, self-care and inclusivity for both clients and nail specialists. With a focus on wellness for its nail services and product offerings, Sundays Studio offers clients and staff…

Nail Tech Talk: Rachel Foreman of Effy Nails

By Callie Iley | 29 December 2023

With a wealth of experience both on set and in-salon, nail artist, Rachel Foreman of Effy Nails, shares how her colourful career in the nail industry began and offers an insight into her day-to-day life… Returning to education in 2008 to train for two years in make-up artistry, the year…