Phorest Salon Software hosts sustainability & wellness event
On Sunday 3 November, Phorest Salon Software hosted Conscious Hair & Beauty; an event designed to look at the importance of sustainability and wellness within the industry. Held at the OXO2 in London, the event was aimed at getting salon owners from both the hair and beauty industry in the…
Read MoreSalon in the Spotlight: Tress & Bloom, Neath Abbey, Wales
The team at Tress & Bloom pride themselves on combining ‘good vibes and amazing treatments’, reveals owner Sandy Clavey. “We opened the salon earlier in the year,” Sandy explains. “We are a dream team, working in a beautiful environment. The salon is unique because of the team. They are all awesome,…
Read MoreEdinburgh named ‘vainest’ city in the UK
Financial technology company, SumUp, has analysed over one million anonymised payment transactions across 12 of Britain’s cities to reveal where in the UK people spend the most money to look good. The transaction data shows the people of Edinburgh are spending the most on beauty treatments, splashing £39 on average…
Read MoreSinead Bulley on perfecting a home salon setup
It can be tricky to get the balance right between homely and professional when working from a home-based salon. One of your unique selling point may be offering a welcoming space in which clients can fully relax, rather than a busy salon environment. However, it is important to still present…
Read MoreSalon in the Spotlight: Awe London, London
Newly opened, Awe London has been a bolt of blue in South Woodford. “This is my first venture into salon ownership,” smiles director, Kamden Monplaisir. “My aim is to provide awesome and accurate treatments in a beautiful environment, while keeping client wellness at the forefront of what we do.” Specialising…
Read MoreHow to incorporate ASMR into beauty treatments
Autonomous sensory meridian (ASMR) is a trend that dates back as far as 2013 on YouTube and is continuing to grow in popularity, with over 13 million ASMR videos currently on the platform. The trend isn’t slowing down, either, as there was a 122% increase in searches for ASMR videos from January…
Read MoreHow to promote Halloween nail art
In case we haven’t mentioned it enough, Halloween is right around the corner, which means client requests of all that is spooky will start rolling in – if they haven’t already. But how do your existing clients, and potential new ones, know that you’re offering seasonal nail art to meet…
Read MoreSalon in the Spotlight: BeeBee Beauty Salon, Oakham
Stepping inside Mali Palmer’s salon, BeeBee Beauty Salon, is a warm and welcoming experience. “The salon is very cosy,” smiles Mali. “It is designed to make you feel like you are at home enjoying the comforts of home but with the added bonus of having wonderful treatments. “The treatments we offer…
Read MoreHow to effectively handle client complaints
Caroline Larissey, the NBF’s director of quality & standards, offers up advice for handling client complaints… When you’re in the business of making your clients feel good about the way they look, it can be particularly difficult if you’re faced with a complaint. The secret is to be prepared so…
Read MoreTreatwell collaborates with psychologist to promote ‘mindful manicures’
Beauty booking platform, Treatwell, has collaborated with psychologist, Suzy Reading, to promote self-care and mindfulness in over 100 UK salons via the Mindful Mani campaign. It comes as the company’s research shows that Treatwell customers value their emotional wellbeing as important as their physical health, however they also feel that…
Read MoreSalon in the Spotlight: LM Beauty, Oundle
When Lacey Louise Marshall’s appointment book was set to burst, she knew it was time to create a purpose-built place for her beauty business. “I was originally specialised solely in nail and I was using my conservatory as my workspace,” Lacey explains. “When the time came to expand the business,…
Read MoreWhen to offer a treatment upsell
Simply put, upselling is great for beauty businesses – it increases profit and shows your clients that you have a wealth of experience in the hair and beauty arena. Not only do add-on retail products have the ability to increase your bottom line dramatically, but enticing clients to try something…
Read MoreMetta Francis on perfecting a mobile nail setup
As a mobile tech, just because you don’t have a physical, set space in which you offer your services, it doesn’t mean you have to skip on deciding interior objects and furniture. Inject your own personality into your mobile setup with branded towels, equipment and your uniform, and recreate the…
Read MoreTop tips for designing your salon interior
Your business interior provides a first and lasting impression for your clients. Décor can massively influence how a client – or potential client – perceives the quality of your treatments, customer service, professionalism and knowledge. It is important to reflect your business personality within its interior, as this way, clients…
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