Nail talk: Hollystic Nails, Lancashire, on alternative bridal nail styles
Holly Morris-Last, owner of Hollystic Nails, Rawtenstall, chats to Scratch about offering alternative bridal nail designs… “I offer a bespoke nail design service which enables clients to use their wedding nails as an extension of their personality,” Holly reveals. “My service starts with a consultation, where I understand what the…
Read MoreBridal nail styles: 2024 trend predictions & promotional tactics
A wedding is one of the most important events of a person’s life, with many couples dedicating months or even years to planning their perfect day. Hair, make-up, the dress, venue and décor are all important factors to consider, but who wants to show off their wedding ring with unmanicured nails?…
Read MoreSay ‘I do’ to jelly finishes & subtle shimmers with The Manicure Company’s Save The Date collection
The Manicure Company has unveiled its Save The Date collection, featuring six staple shades to suit bridal clients. Carefully curated with bridal clients in mind, the collection is made up of six whimsical gel polish shades covering the pink, nude and white essentials. The formula in each 8ml bottle offers…
Read MoreWow clients with your nail colour selection this wedding season: the Gelish Bridal Edit is here
Looking for a nail colour selection to satisfy the needs of your bridal clients? You’re in luck, as the team at beauty distribution company, Georgie Smedley Group, has curated a bridal edit for wedding season. Featuring six pre-existing Gelish shades suited to each bride, from the traditional one seeking a…
Read MoreSpread love this wedding season with Nailchemy’s 4 bridal nail colour collections
Satisfying the nail needs of a bride is a huge responsibility, as not only will their big day be one they remember forever, but their nails will also be on show in their wedding photos. Luckily, Nailchemy has helped to ease the pressure, launching four bridal collections to give you…
Read MoreHow to avoid bridal nail disasters
Planning a wedding can be one of the most stressful times for a bride, so ensure their nails aren’t an area of worry by putting in place plans to prevent nail mishaps. “There is a lot that could potentially go wrong at a wedding, so you need to explain to…
Read More5 ways to turn bridal clients into nail & beauty regulars
Beauty business expert and founder of Beauty Boss HQ, Layla Tourh, serves up advice for how you can turn bridal clients into regular clients… If there’s one industry we can count on to be very busy this year, it would be the wedding industry! Many brides have been waiting a…
Read MoreThese are the perfect 10 gel polish shades for wedding nails
Delicate, sophisticated, subtle… and oh-so chic; the Sheer Simplicity gel polish collection from The Gel Bottle Inc showcases 10 shades that are simply perfect for wedding season. The timeless hues can offer a a subtle, barely-there nail finish in one coat, or consider layering for a more opaque finish that’s…
Read MoreWhy you should already be preparing your client’s summer wedding nails
Preparation for a bridal manicure can begin up to six months prior to the big day, allowing for a thorough consultation, trial manicures and maintenance appointments. “The natural nail can take six months to grow from the matrix to the free edge and so it is ideally best to start…
Read More4 ways to market bridal nail services
Brides-to-be have a number of things to juggle in the run up to their big day, so help make it easy for them to find their dream nail look. Follow these four simple steps to market bridal nail services to potential clients… 1. Tailor treatments “I believe the best way…
Read More#TRENDINGTUESDAY Amy Clarke
We want to see the designs trending at your nail desk! Amy Clarke, of Amy Clarke Nail/Make-up Artist & Educator, reveals babyboomer designs and rose gold glitter has been popular with her clients recently. This glam yet sophisticated look sees pointed almond nails softened with the babyboomer design and muted…
Read More#TRENDINGTUESDAY Jemma Ball, Jemma Bailey Beauty
We want to see the designs trending at your nail desk! Jemma Ball, of Jemma Bailey Beauty, reveals beautiful bridal nails with a hint of sparkle have been popular with her clients recently. “I was asked to do this design by a client that is getting married but who doesn’t…
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