LECENTÉ announces Nataliya Al-Ta’ai as lead educator

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Sweet Squared educator, Nataliya Al-Ta’ai, has taken on the role of lead educator for nail art brand, Lecenté. Nataliya will be making her debut by creating, organising and facilitating three special training days, alongside Lecenté co-founder, Maria Cientanni, for Lecenté UK and international educators. Nataliya will now be responsible for providing training to all new…

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#TRENDINGTUESDAY Diana Pajeva, Diana’s Nail Art

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We want to see the designs trending at your nail desks! Diana Pajeva, of Diana’s Nail Art, revealed that reds are increasing in popularity as Christmas draws ever-closer. “With the upcoming holiday season, red is becoming more and more popular among my clients. The colour red adds some brightness and pops against dark winter colours. It’s…

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MINTEL ANNOUNCES four key beauty trends for 2018

Mintel

Market research company, Mintel, has revealed four trends set to impact the global beauty and personal care market in the year ahead. Its findings for 2018 are: Biotechnology, together with a resurgence of local wisdom, will help brands face up to the challenges created by environmental issues. As consumers across the world are creating their…

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HIGH DEFINITION unveils new marketing hub

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High Definition has revealed a new marketing hub that aims to equip its stylists and stockists with promotional assets in an instant. Supporting the professional, the new hub will allow users to market their skill-set and retail offering. The custom-built website offers a range of HD imagery, shareable videos, artwork, SEO-friendly content, educational articles, branded…

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Scratch team gets immersed in Scentered products

Scentered balms

On Friday, myself and Kat were invited to an event held by Scentered – a range of natural aromatherapy products that are designed to help the user stay centred, wherever and whenever. Fresh-faced and eager to find out more about the products and the concept, we were introduced to the Scentered therapy balms and were talked through each of…

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SESSION STYLIST heads up nail team for iconic fashion event

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Nail tech, Nickie Rhodes-Hill, led a team of eight for a live fashion showcase that celebrated British designer, Phoebe English. Held as part of the Fashion in Motion series, which features leading fashion designers of our time, the live experience is designed to make fashion accessible to a wider audience. The showcase was featured at…

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Capture The Moment with IZABELLE HAMMON LTD

Calgel capture the moment

Izabelle Hammon Ltd has revealed Calgel’s autumn collection – Capture The Moment. Inspired by the nostalgia of polaroids and old film cameras, the collection sees four new photo-ready shades: -CG845 Get Focused – deep blue grey -CG846 Don’t Be Negative – deep purple with grey tones -CG847 Snapshot – milk chocolate with a hint of purple -CG848…

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WHAT I’M WEARING: Emma Atkinson

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Emma Atkinson gave her nails some TLC with this glamorous mani, perfectly fitting with the festive season. “I sculpted a thin layer of clear acrylic using NSI Attraction Crystal Clear Powder on all of the nails and pinched. I then created the extended nail bed with NSI Attraction Peach Blush Powder and filed it so…

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GET SET for Christmas with Nail Gaga stamping plates

Nail gaga xmas stamping

The festive season is nearing, which means a busy nail schedule and plenty of Christmassy nail art requests. Ensure you’re kitted out and can cater to clients’ needs at speed with a Nail Gaga seasonal stamping plate. Featuring candy cane, bauble, holly and gingerbread designs amongst others, the plate is easy to use, with best…

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MAGPIE BEAUTY reveals limited-edition collection

Magpie two faced holo chrome dust set

Magpie Beauty has announced the arrival of its limited-edition Magpie Two Faced Holo Chrome Dust collection. Adding a holographic detail to nail designs, the collection is available to purchase individually or as a full set of five dusts. The new shades of Chrome Dust include: Molly – bronze, gold, pink Dolcie – purple, pink, blue, gold Laurel…

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CREATE STARRY manicures with Cupid Crystal

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Cupid Crystal has revealed the Swarovski Silent Night Collection. Featuring a variety of glittering Swarovski crystals, the collection also sees the addition of star-shaped Crystal Aurore Boreale gems. Sizes vary from SS5 to SS9, and colours include Purple Velvet, Crystal Light Chrome and White Opal. Each pot sees approximately 126 stones and the crystals are perfect for nail art being…

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MARKETING WORKSHOP being hosted for nail techs and salon owners

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Scratch blogger, marketing expert and graphic designer, Tom Ferris (of Blackwell Ferris Ltd.), is hosting a workshop to help salon owners and nail techs drive footfall and revenue through various marketing methods. Client Gain & Retain is a one-day beginners course and will teach marketing basics, helping techs leave with a plan that helps them make…

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COURSE BITES: Salon System Lash Perm, Lash Lift & Lash Tinting Course

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Entry Requirements: Suitable for beginners, this course is ideal for those wanted to add Salon System Lashperm and Lashlift treatments to their skill set and service menu. Course details: The course reviews eyelash and brow tinting procedures using colour guides, Lashperm/Lashlift treatment procedures and the lash and tint combined technique. It also looks at client consultation techniques and…

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NOVALASH EXTENDS UK training and education team

Novalash educators

New educators have been added to the NovaLash team to both train and mentor new and existing lash artists as well as support the brand’s future growth plans and represent NovaLash throughout the year. The new educators are (pictured: top row, l-r) Andrea McQuade (Scotland), Joanna Waszkiewicz (Cork), Kate Baxter (Northern Scotland), (pictured: bottom row,…

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