Nina shoot out web 1200

The Great Scratch Shoot Out: Winning advice

By Scratch Staff | 22 July 2023

2019 winner of The Great Scratch Shoot Out, Nina Lewis, shares her thoughts on the importance of entering competitions and why you should enter this year’s The Great Scratch Shoot Out… What are your thoughts on industry competitions? Why are they so important? I believe you need tenacity when entering…

Read More
Abi hassan hot wheels nails header

Nail Tech Talk: Abi Hassan of Hot Wheels Nails

By Callie Iley | 15 July 2023

With a colourful nail art library & an equally bright personality to match, Abi Hassan, owner of Canterbury-based salon, Hot Wheels Nails, sits down with Scratch to discuss the importance of creating an inclusive & accessible salon space… “When I was a little girl, I looked up to my older…

Read More
Robot laptop

Do AI chatbots like ChatGPT have a place in the nail industry?

By Rebecca Hitchon | 12 July 2023

Disclaimer: this article is not written by a robot. But it does explore how language processing tools driven by artificial intelligence (AI) technology, or ‘chatbots’, are influencing the nail and beauty sector. As this technology integrates into our lives, many are wary of its place in society – and its…

Read More
Susan steel pastel lemon header

Nail Tech Talk: Susan Steel of Susan Steel Nails

By Callie Iley | 8 July 2023

With big career dreams and a lifelong passion for nails, Susan Steel shares her nail journey & reveals her hopes for the future of Susan Steel Nails… “I’ve always loved nails and beauty from a young age, but I never realised that it would be my dream career until I…

Read More
Lilli pullman of lilli paintz tech talk header

Nail Tech Talk: Lilli Pullman of Lilli Paintz 

By Callie Iley | 1 July 2023

A lover of all things bright, bold & outrageous, Sevenoaks-based nail artist, Lilli Pullman, reveals the details of her creative endeavours & shares her plans for the future of Lilli Paintz… Heading straight to college to complete her NVQ’s in Levels 2 and 3 upon leaving school, Lilli jumped headfirst…

Read More
Alex hilton tech talk header

Nail Tech Talk: Alex Hilton of By Alex

By Callie Iley | 24 June 2023

York-based nail artist, Alex Hilton of By Alex details what she loves most about the nail industry and shares her plans for the future of By Alex… “I’ve always had an interest in the beauty industry,” Alex remembers. “From the young age of about 11 years old, I would ask…

Read More
Cherie whitlock of ma cherie nail tech talk header

Nail Tech Talk: Cherie Whitlock of Ma Cherie

By Callie Iley | 17 June 2023

With dreams of one day owning her own luxury nail salon, Cherie Whitlock of Ma Cherie shares her next steps in her career & reveals what she loves most about being a nail tech… Cherie’s creative streak instantly attracted her to the industry, led by a lifetime of talent and…

Read More
Jazzy af nails header

Nail Tech Talk: Jasmine Wilson of Jazzy AF Nails 

By Callie Iley | 10 June 2023

Achieving award-winning success after only a year in the nail industry, Jasmine Wilson of Jazzy AF Nails shares her love for channelling mindful creativity through her bright & bold, psychedelic nail styles. Jazz was hired as an apprentice in a local salon in Paisley in June 2022, taking her first…

Read More
Jo paylor the beauty garage nail tech talk feature header

Nail Tech Talk: Jo Paylor of The Beauty Garage

By Callie Iley | 3 June 2023

As a long-time beauty lover, Joanna Paylor of The Beauty Garage was instantly drawn to pursuing a career in the industry. “I never really enjoyed school much and couldn’t wait to get to college and do something practical and creative on my own terms,” Jo explains. “I love being able…

Read More
Hannah smith essex nail artist tech talk header the little mermaid nail art

Nail Tech Talk: Hannah Smith of Hannah Smith Essex Nail Artist 

By Callie Iley | 27 May 2023

Having always enjoyed art and beauty, character nail artist, Hannah Smith of Hannah Smith Essex Nail Artist was quickly drawn to the nail industry, wanting to use her two passions to create a career for herself. “The nail industry not only allows me to be creative every day, but it…

Read More
Megan freeman of corner 21 ntt header

Nail Tech Talk: Megan Freeman of Corner 21

By Callie Iley | 20 May 2023

Transforming her lifelong love for nails into a blossoming career, Megan Freeman, shares her earliest memories of visits to the salon and her hopes for the future of Corner 21… Accompanying her mother to salons as a child, Megan remembers sitting and watching in awe, and can still recall the first…

Read More
Becca web newsfeature lead 1200x800px

Award-winning tech shares nail design inspired by grandparents for Dementia Action Week

By Scratch Staff | 15 May 2023

To mark Dementia Action Week, an annual awareness week run by the Alzheimer’s Society, Jade Barber has created a nail design to honour her grandparents and raise awareness of dementia. Here, she shares the powerful meaning behind the style. Jade is founder of Nail & Beauty Excellence, winner of L&P…

Read More
Elle fishburn base coat studio

Nail Tech Talk: Elle Fishburn of Base Coat Studio

By Callie Iley | 13 May 2023

Base Coat Studio’s Instagram feed oozes clean girl aesthetic, with Elle Fishburn proudly displaying her minimalist nail styles and classic French designs. Elle thrives alongside the socialisation that working as a nail tech affords her. “I love getting to see so many people a day, and it’s even better when…

Read More
Wsna featured image marija deniz

Meet The World’s Star Nail Artist shortlist: MARIJA DENIZ, Denmark

By Carter Rogers | 11 May 2023

Marija Deniz is a nail artist from Sjaelland, Denmark, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? I have  had a passion for creativity and design since childhood, and the nail industry allows me to express…

Read More
Wsna featured image tan adams

Meet The World’s Star Nail Artist shortlist: TAN ADAMS, UK

By Carter Rogers | 10 May 2023

Tan Adams is an nail pro based in Pontypool, Wales and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? When and why did you enter the nail industry? I was an artist before I was…

Read More