THE LATEST NEWS & FEATURES

Nyfw nails

New York Fashion Week: Top runway nail looks

By Rebecca Hitchon | 15 February 2022

New York Fashion Week kicked off on 11 February, bringing with it an array of standout and glamorous fashion, makeup, hair and of course, nail looks. We’ve rounded up some…

Read More
Emma web featured image 1200x800px 2022 02 15t143324.709

Revealed: The top UK locations to start a nail & beauty business

By Guest Writer | 15 February 2022

Research conducted by Yell has discovered which UK regions show the most potential for a new beauty business. The research was conducted by analysing Google search demand, such as searches…

Read More
Emma web featured image 1200x800px 2022 02 11t165344.639

Salon & spa software co, Fresha, acquires online booking marketplace Bookwell

By Emma Hobday | 15 February 2022

London based beauty and wellness booking software Fresha has obtained Bookwell, an Australian beauty booking platform for salons and spas. Subscription free and quick & simple to use, Fresha is…

Read More
Sally hansen try on tool

Sally Hansen unveils virtual try-on tool for nail colour

By Rebecca Hitchon | 15 February 2022

Nailcare brand, Sally Hansen, has partnered with beauty tech solutions provider, Perfect Corp., to launch an advanced nail colour virtual try-on experience. The digital feature is the first-to-market application of…

Read More
Emma web featured image 1200x800px 2022 02 14t155245.428

Beauty ranked as second most popular industry on TikTok

By Emma Hobday | 14 February 2022

The financial experts at Money.co.uk have found that one in four people (26%) shop locally due to being inspired to do so on social media. Taking this statistic, they then wanted to discover…

Read More
Chloe web newsfeature template 1200x800px (5)

Revealed: 3 key findings from beauty industry report into diversity & inclusion

By Chloe Randall | 14 February 2022

CEW UK, The MBS Group and ScienceMagic. Inc have worked in collaboration to produce a report on diversity, equity and inclusion on the European beauty industry. For this report, The…

Read More
Callie nttt header

NAIL TECH TALK: Ashleigh Clews of Ashleigh’s Nails & Lashes

By Callie Iley | 12 February 2022

Scratch chats to Ashleigh Clews of Ashleigh’s Nails & Lashes about her journey into the nail industry and where she finds inspiration for her work… I have always painted my…

Read More
Nailchemy witchcraft holographic

Is this Witchcraft? Yes! Discover the dazzling gel polish effect from Nailchemy

By Helena Biggs | 11 February 2022

Elevate your gel polish service and dazzle clients with the magical Witchcraft Gel Polish – available from Nailchemy. Packed with holographic pigment, the formula can be used over any gel…

Read More
Emma web featured image 1200x800px 2022 02 09t152128.940

Salon System educator discusses the vital role of education in the nail space

By Emma Hobday | 10 February 2022

Lisa Stone, Salon System educator, chats to Scratch about her favourite Salon System courses to teach, how much you should spend on a quality course, and what she thinks is…

Read More
June 2025 low res cover for web

Read the latest issue

Scratch 2025 sidebar ads (260 x 600 px) ssa tickets

FOLLOW US

Screenshot 2025 06 23 at 10.36.27

World Friendship Day

This day recognises the importance of friendship and encourages people of all ages and backgrounds to foster meaningful connections and…

Read More
Screenshot 2025 06 23 at 10.34.37

24/7 Samaritans Awareness Day

Championed by the Samaritans, a charity well-known for its emotional support services, the day helps remind individuals that help is…

Read More