THE LATEST NEWS & FEATURES

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#NowTrending: Fishnets, flames & marbles by Sophie Pritchard

By Callie Iley | 29 December 2020

Scratch chats to Sophie Pritchard of Creative Claws about her love for hand painted nail art and how she created this jaw-dropping design.     I’ve been doing nails since…

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Heavy Metal Magic Nail Sorcery & Styling

By Alex Fox | 28 December 2020

A meeting of super-creative minds conjured a series of striking images that explored and stretched the talent and techniques of nail artist, Liga Tukmane. Powerful in style and striking in…

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Scarlet Stilettos for Power, Strength & Style

By Alex Fox | 27 December 2020

Stunning scarlet nail styling & a powerful message about beauty, combine in a photographic project revealed by Brillbird educator, Neringa Alsauskiene. Kat Hill reports Captivating with a striking, scarlet stiletto…

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TECH TALK: Hannah Leahy of Hannah Leahy Nails

By Callie Iley | 27 December 2020

Scratch chats with Magpie Beauty brand ambassador, Hannah Leahy of Hannah Leahy Nails, about her life as both nail tech and mother, and her love for Magpie products.    …

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How-to: Halo PoliBuild overlay on natural nails

By Guest Writer | 24 December 2020

The team at Pure Nails reveals more about Halo’s PoliBuild and how to apply to natural nails to create strength… Some of you may have heard of this system, however…

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Stay safe & on brand with personalised salon sanitiser machines

By Helena Biggs | 24 December 2020

Embrace a marketing opportunity for your business with a personalised sanitising unit from Killis. Available in three sizes, the dispensers help keep you and your clients protected from bacteria and…

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The Massive Nail Tips of Moscow by Maltseva

By Alex Fox | 23 December 2020

Leading Russian nail artist, educator & international judge, Elena Maltseva, shares with Scratch her quirky nail art canvasses There are certain nail cultures that we can depend upon to come…

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Covid-19: More beauty businesses forced to close as areas move to Tier 4

By Helena Biggs | 23 December 2020

Health secretary, Matt Hancock, has today (23 December) announced that more areas of England will move into Tier 4 on Boxing Day, forcing the closure of nail and beauty businesses.…

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SalonSpy adds hygiene question to improve client’s confidence in nail salons

By Chloe Randall | 23 December 2020

Leading verified salon review site, SalonSpy, have added an additional question to its review form. The question – did our hygiene standards make you feel safe in the current environment?…

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Wellness

International Self-care Day

There’s a meaningful reason why 24/07 is International Self-care Day: because self-care can be practiced ’24 hours a day/7 days…

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sun protection

UV Safety Month

Each July, UV Safety Month serves to educate the public about the importance of protecting themselves from the harmful effects…

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