THE LATEST NEWS & FEATURES
Cosmetics industry predicted to move towards up-cycled ingredients
Food byproducts are being increasingly up-cycled as raw materials by the cosmetics industry, according to Ecovia Intelligence. Food byproducts are already established as a source of natural ingredients and some,…
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TECH TALK: Phoebe of Pheebs Nails
Scratch chats with Phoebe of Pheebs Nails, a talented tech with a love for natural nails, about her experiences and time in the industry. “As far as my industry inspirations…
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A Wealth of Top Training & Tips for Techs
It’s no secret that Sam Biddle is a great nail art educator, with a wealth of online nail art courses on offer for all ages, skill sets and schedules. Sam…
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Why stepping out of your comfort zone can welcome rewards in the beauty biz
Kara Kotsonis, founder of the award-winning NailSquad Nail Bar in Deal, Kent, reveals why you should step out of your comfort zone in order to reap greater rewards… Habits can…
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How to use email marketing for your beauty business
Staying in touch with your clients through email marketing allows you to maintain a relationship with your clients in a professional manner. “I believe this is one of the most…
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8 ways to boost your social media
Is your social media not growing as quickly as you’d like? Rachel Horrocks, Sweet Squared content marketing manager, shares her top tips… Post quality content – Showcase your work and what…
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Pinterest reveals top trending global summer beauty searches
Pinterest has revealed ‘natural beauty’ and personalisation have been topping users’ beauty wish lists this summer. As part of its latest global beauty report, the site revealed that, in June, beauty…
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The Edge Nails adds to range of PPE
The Edge Nails has revealed new personal protective items in its range of equipment for nail and beauty technicians and salons. New additions includes 3-Ply Protective Disposable Face Masks in boxes…
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Health & beauty sector ‘least prepared’ for second wave of Coronavirus
The health and beauty sector is the least prepared for a second wave of Covid-19, according to a new survey by Brightpearl. The research (a survey of 500 retailers) found…
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