TECH TALK
Beyond The Brush: The nail tech community built on relationships, support & honesty
Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…
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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’
Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…
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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’
New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…
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Read the latest issue
Dana is a nail pro from Ohio, USA, and one of the 21 shortlist applicants for The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? I became interested in nails and nail art when I was around the age of seven. I…
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Katy Pottle is a nail pro from the UK, residing in Spain, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? When and why did you enter the nail industry? I have been working in the…
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Froukje Groenendijk is a nail artist from The Netherlands, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? When and why did you enter the nail industry? The first time I came into contact with artificial…
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Erin Paschke is a nail stylist from Oregon, USA, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? When and why did you enter the nail industry? I’ve been doing my own nails since I…
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Freehand artist, Tayla-Rose McBride, shares the motivation behind swapping tattoo ink & needles for gel products & brushes. Pontypool-based nail stylist, Tayla-Rose McBride, has been a vivid dreamer with an interest in art for as long as she can remember. The former tattoo artist has, in recent years, used her…
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Gemma Dawson is a nail pro from Essex, UK, and one of the 21 shortlisted applicants in The World’s Star Nail Artist competition 2023. Get to know her, below… What’s your background in nails? I entered the nail industry while on maternity leave with my first baby in 2016. I…
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