TECHS & SALONS
Beyond The Brush: The nail tech community built on relationships, support & honesty
Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…
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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’
Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…
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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’
New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…
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Read the latest issue
Euphoria Nail and Beauty Salon was formally a butchers, but was transformed in 1990 by Carole Lionet, with the help of her husband. “We quickly realised that the beauty industry was becoming more and more popular, so we added beauty room after beauty room, and it morphed into Euphoria as…
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Scratch talks to two techs, who reveal how they created the perfect pedi setups to accommodate to their back pain. Becks Dunn of Beautiful Destiny Nails and Tanning Northamptonshire based Becks Dunn has suffered with a bad back for 15 years, after an injury which ended her former dancing dreams…
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Scratch chats to Chloe Amber Slater of Titch Nails about championing women in business and her love for being self-employed as a nail tech… “I don’t think I have a signature nail style as such,” Chloe smiles. “I just really enjoy creating art with tiny details, whether that’s the small…
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During her maternity leave, Sophie Raymond decided it was time to follow her dreams of pursuing a career in the beauty industry. “I realised that life was far too short to spend every day in a career that was making me miserable. I love nothing more than making others feel…
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Scratch chats to Sara Pereira of Sara Sofia Beauty about her love for Spring-themed nail designs and her admiration for fellow nail techs… “The thing I love most about nails is the simple fact that it allows me to be creative. “Creativity is so important to me,” Sara explains. “It’s…
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Danielle Pulford opened her salon after the second lockdown, after her local salon she was employed at shut down. “I wasn’t in a position, nor did I feel ready, to open my own salon with other staff, so I thought converting my garage was the way forward, especially with the…
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