Nail Tech Talk: How I’ve been keeping busy while my salon is closed
Tina Bell, head of education for Pure Nails & owner of Totally Polished Academy, shares the ways she’s been keeping busy before her nail business and academy can resume in-person service… I have officially worked more from my dining room table in the past year then I have my salon – who would…
Read More
How to treat a pregnant client in the nail salon
Pregnant pampering can be a welcome treat for a tired mum-to-be. For pregnant clients, changes often need to be made to comply with their needs and safety when being treated, whilst making their time in the salon as comfortable as possible. Here, we share some considerations you can make for…
Read More
How to clean your salon towels
Abbas Vawda, managing director at Majestic Towels shares his advice for caring and cleaning your towels… “For a busy business that requires daily laundering, it is advisable to opt for a middle weight towel (around 500gsm). These will be very durable, giving reduced washing and drying times, thus making them…
Read More
How to care for a pregnant nail technician
Carrying a baby can be both the most beautiful, yet tiring period of a woman’s life. If you’re a salon manager with a pregnant employee or you’re expecting a child yourself, help aid your daily work life with top tips for keeping as comfortable as possible… Points to consider: Posture…
Read More
Salon in the Spotlight: Hannah Taylor Beauty and Make Up, Kidderminster
“The salon now couldn’t be more different to its previous life as a derelict pub,” smiles owner, Hannah Taylor. “I use to pass the premises and daydream about its potential. “At the time the lease far surpassed my budget. Months passed and during this time the building had been split…
Read More
Free mental health training helps beauty pros spot client struggles
Barber, Tom Chapman, has launched Hair&Beauty Talk; free mental health training to help hair and beauty professionals recognise signs of struggle amongst clients. Chapman is founder of The Lions Barber Collective, an international group of barbers that have come together to help raise awareness for mental wellbeing and suicide prevention.…
Read More
Why you should have a client loyalty scheme
Do you have a loyalty programme in place? Alice Kirby, director at Lockhart Meyer Salon Marketing, shares her top tips… Why should nail & beauty businesses introduce a loyalty schemes? An effective loyalty scheme can help increase both your retention rates and how long your clients ultimately stay with you.…
Read More
Want your business name featured on cuticle oil pens? MY! Stuff can help
MY! Stuff, by NAF! Stuff has launched – giving nail technicians and beauty professionals the chance to add their business name or logo to ready-to-retail cuticle oils. Creating a simple yet effective solution for pros who want to retail their own brand of products – but don’t want to go…
Read More
9 top tips for nailing Instagram
Maddie Regan, Scratch columnist & top tech at 81 Rose Garden, share her top tips to up your Instagram game… As business owners or nail professionals, the majority of us are marketing our salons on social media. So, we are all striving for bigger and better results. Social media is a great way…
Read More
Under 30s behind over 2,700 new hair & beauty businesses
New data from The Accountancy Partnership has revealed how the Covid-19 pandemic has propelled enterprising under 30s into starting over 2,700 new hair & beauty businesses in 2020. The Age of Entrepreneurialism report revealed that the age of entrepreneurialism is rapidly decreasing, with businesses started by under 30s now accounting for four in 10 new…
Read More
Restart Grant: Is your business eligible?
Chancellor of the Exchequer, Rishi Sunak, unveiled £5 billion for new Restart Grants in his 2021 Budget announcement. But what does this mean for eligible businesses in the personal care sector? The one-off cash grant offers up to £6,000 per premises for non-essential retail businesses and up to £18,000 per…
Read More
Salon in the Spotlight: Townhouse, London
With two locations in the heart of London, Townhouse Nail Salon has become a go-to destination for nail appointments thanks to its chic setup. Awarded with a Scratch Stars Awards 2020/21 finalist status in the Nail Salon of the Year category for its flagship Great Portland Street location, the salon…
Read More
BUDGET 2021: Restart grants of up to £18,000 offered to personal care businesses
Chancellor of the Exchequer, Rishi Sunak, delivered his Budget statement at 12.30pm on Wednesday 3 March, unveiling a three-part plan to protect the jobs and livelihoods of the British people affected by the coronavirus pandemic. The UK government has borrowed a record £280bn so far to help alleviate the impact…
Read More
How to properly care for & clean your nail brushes
Preparing your nail brush thoroughly and correctly is the first stage to caring for your nail brushes. Read my previous guide for Scratch here. The second is maintaining this level of care throughout its use. Brushes do not last forever and need to be changed from time to time again…
Read More
Chancellor to announce further cash business grants
The Chancellor, Rishi Sunak, is set to unveil a new ‘Restart Grant’ to help high street businesses reopen as restrictions are lifted under the Prime Minster’s roadmap out of lockdown. Ahead of the Spring 2021 Budget announcement on Wednesday (3 March), £5 billion is set to be announced, with hair…
Read More
Read the latest issue
