Salon in the Spotlight: Beautiques, Crawley

By Kat Hill | 4 April 2018

Monochrome and oh-so chic, Beautiques is a luxurious home salon that spoils clients with Jackie Wilkins’ undivided attention.  “I trained and qualified under City & Guilds and IHBC 24 years ago after studying hairdressing and beauty therapy,” explains Jackie.“I set up my own salon after having my youngest son four years…

Know when to book in the next nail appointment

By Katie Barnes | 3 April 2018

Educator and award-winning nail technician, Katie Barnes, offers advice on knowing when to book the next nail appointment – and what happens if too much time is left between enhancement services… Many techs are responsible for letting their clients go too long between nail appointments. Nail appointments should be scheduled…

Reduce service times with INK London E-File training

By Scratch Staff | 3 April 2018

INK London invites you to refine nail enhancements with ease and help cut down your service time with its E-File Proficiency Diploma. Fully accredited by The Guild, the diploma has been been designed to provide techs with the confidence and knowledge to succeed with e-files and attendees must be qualified…

Perfect your nail preparation

By Kat Hill | 3 April 2018

Alison Dowse, educator with Izabelle Hammon Ltd, reveals how she preps for a gel-based service…  Nail preparation is the most crucial step for the application of gel and should never be overlooked. One of the main reasons gels will start to lift is due to improper nail prep. Creating the perfect…

#TRENDINGTUESDAY Laura Chree, Chreeative Nails

By Sophie Nutt | 3 April 2018

We want to see the designs trending at your nail desk! Laura Chree, of Chreeative Nails, revealed that encapsulated gold leaf foils have been popular with her clients recently. The encapsulated foil nail design emits a sophisticated and regal feel, perfect for clients seeking an elegantly glamorous look to complement…

How to work the transitional tan

By Guest Writer | 1 April 2018

Kissed by Mii tanning expert, Shelley Henderson, reveals how to take your clients from winter to spring with a transitional tan. Don’t let potential tanning clients hibernate away until summer – here’s how to entice them to tan RIGHT NOW. Not just for balmy days, tanning offers an instant pick-me-up,…

WHAT I’M WEARING: Catriona Leith, The Nail Studio

By Sophie Nutt | 1 April 2018

We want to see what you’re wearing on your nails! Catriona Leith, of The Nail Studio, created these nails featuring a combination of a matte white hue doused in gems for a girls night out. “These nails were created with gel polish, using Crystal Nails Xtreme Hard Gel in Cover…

5 minutes with Annabel Maginnis

By Kat Hill | 31 March 2018

Scratch chats to Annabel Maginnis – brand ambassador, distributor, double salon owner and top tech whose a passion for all things nails has made her a social media star… My career so far… I’ve always loved having my nails done professionally. I spotted Kirsty Meakin’s work and contacted her for an appointment…

bSafe with personal safety app

By Kat Hill | 30 March 2018

Perfect for nail technicians or stylists on the move, make your personal safety a priority with the bSafe app. Check in and share your location with selected family and friends via the app, and allow live GPS tracking for those contacts to follow your journey when you choose so. The…

Embrace the brushed-up trend with HD Brows workshop

By Helena Biggs | 30 March 2018

Stay ahead of the brow game by attending an HD Brows workshop and be well equipped to offer clients the looks they demand. Available exclusively to all HD Brows stylists, stockists and make-up artists, the brand will be hosting a series of trend workshops. Run by HD Brows elite trainers,…

Moments with Mel Shengaris

By Sophie Nutt | 29 March 2018

Meet Mel Shengaris, a session and celebrity manicurist who was born in North London but is now living in Los Angeles and is carving her name in the American nail scene. Scratch caught up with the cool and talented tech as she tends to some of the most in-demand celebrities…

Salon in the Spotlight: Creative Claws, Holyhead, Wales

By Kat Hill | 28 March 2018

With its fresh and floral décor, it’s eternally spring at Creative Claws. Located Holyhead, Wales, Sophie Pritchard’s business relocated to a new premise at the beginning of the year; seeing a fresh start for the salon. “Creative Claws was founded around three years ago,” reveals Sophie. “I was renting a…

How to create epic social media content

By Scratch Staff | 27 March 2018

Theresa Cientanni, marketing expert and founder of My Social Salon, reveals how to create exciting and engaging social media content for your nail business… We all lead busy lives, so the last thing we want to do is spend hours creating and researching content ideas. There are two main types…

Client reveals results of Jessica natural nail care

By Kat Hill | 27 March 2018

The nail experts at Gerrard International were on hand to nurse one client’s natural nails back to health with Jessica’s results-driven service and the brand’s prescriptive range of products. The Jessica manicure sees a studied approach to create the prime foundation for colour. The brand’s natural nail analysis technique helps…

#TRENDINGTUESDAY Gill Taylor, Colour Fix

By Sophie Nutt | 27 March 2018

We want to see the designs trending at your nail desk! Gill Taylor, of Colour Fix, revealed that a combination of bright and muted hues is proving popular with her clients as the weather begins to warm up. “I think at this time of the year, clients are beginning to…