Why I use Timely to help manage my beauty business
When Beaconsfield-based nail technician, Chloe Joel, shared images of her ombré nail styles on social media, they quickly went viral – and she found herself juggling up to 30 clients a week. Overwhelmed by admin, she turned to Timely to take over her business management and bookings. “Before Timely, I…
Inside look: Sweet Squared’s CND Plexigel™ Tour, Brighton
Sweet Squared has been touring the UK with CND Plexigel™, hosting education events in various locations for nail professionals to learn about the system. I caught the event when it stopped off at The Grand Brighton, on 21 March 2022. I was greeted by Sweet Squared co-founder, Samantha Sweet and…
Salon in the Spotlight: One Nail To Rule Them All, Huddersfield, West Yorkshire
Alice Morrey took the plunge to set up her own home-based salon in 2021, opening when lockdown eased. “I’ve been doing nails since 2011, mainly on myself, family and friends. Everyone who knows me has been pushing me to set up my own salon for ages, and I finally decided…
Scratch Stars Awards: Am I good enough?
So many techs think they aren’t good enough or ready to compete in industry competitions, such as the Scratch Stars Awards. I have news for you – no one is ever 100% ready. If you wait until you are ready, you’ll never achieve your goals. Having low confidence isn’t necessary…
WINNER ANNOUNCED: Scratch Snap March 2022
The winner of Scratch’s monthly nail art challenge has been announced as Emma Laverton. In a showcase of talent, techs stepped up to the Scratch Snap challenge for March & created nail designs inspired by ‘Shades of Jade’ in the bid to win a prize from Pure Nails. Judged by Scratch‘s news…
NAIL TECH TALK: Abigail Simons of Beautiful Nails by Abi Simons
Scratch chats to Abigail Simons of Beautiful Nails by Abi Simons about her training and the advice that she’s picked up along the way… I trained at the London College of Beauty Therapy, then furthered my training under CND, Louella Belle, Gemma Lambert, Katie Barnes and Virag Timar. I do…
5 ways to turn bridal clients into nail & beauty regulars
Beauty business expert and founder of Beauty Boss HQ, Layla Tourh, serves up advice for how you can turn bridal clients into regular clients… If there’s one industry we can count on to be very busy this year, it would be the wedding industry! Many brides have been waiting a…
How to support neurodivergent clients in the nail space
One in seven people in the UK (more than 15% of the UK population) are neurodivergent, meaning that the brain functions, learns and processes information differently. Neurodiversity includes conditions such as ADHD, autism, epilepsy and mental health illnesses. Scratch explores how to accommodate neurodivergent clients to ensure they enjoy their…
Salon in the Spotlight: The Nail Goddess, Northamptonshire
After losing her mum to cancer following the Coronavirus lockdown, Michelle Edwards decided to convert her garage into her new nail studio. “It just felt like the right time. Previously, my salon was in the conservatory, which was nightmare temperature-wise and doubled as a spare bedroom.” “I have been working…
8 reasons why you get dry skin on your feet
To best avoid rough, dry, tight or cracked heels, Bryony Cocksedge, head of education at Louella Belle, explains the major causes and solutions… Lifestyle and genetics Lifestyle and genetics are both factors that have a major say in your skin’s characteristics and conditions. For many, when they think of summer…
Check out the wearable nail brush designed to prevent repetitive strain injury
Natalie Havariyoun, a former NHS worker knowledgeable in repetitive strain injury in the hand, wrist and elbow, has put her expertise to practice by La Brush, a handy nail brush coined as ‘the only wearable brush in the world’. Founded in 2021, Natalie’s company, Manicure Project, boasts two La Brush…
Salon in the Spotlight: Roses Nails, Newtown, Mid Wales
Katy Rose worked in the construction industry for six years, however when lockdown began, she took time to reconsider her career. “I have always been creative and never had a chance to express it. It sounds crazy, but I quit my job during a pandemic. I wanted to use this…
Revealed: 5 steps to make your pedicure go the distance
Keep dry, hard skin on feet at bay post-pedicure with a helping hand from Bryony Cocksedge, head of education at Louella Belle… 1. Start with a bowl of warm water and add a capful of Footlogix Foot Soak which is a pH balanced, gentle, cleansing foot soak with anti-microbial properties.…
Here’s how the beauty sector is taking steps to become more sustainable
Jayn Sterland, chair of the Sustainable Beauty Coalition & MD of Weleda, shares what the SBC has been doing to support the industry’s eco-efforts… Last year, it seemed that ‘sustainability’ within beauty became the new buzzword. We saw the UK host the United Nations climate summit – COP26, the launch…
NAIL TECH TALK: Paris Evans of Belle Voir
Scratch chats to Paris Evans of Belle Voir about what International Women’s Day means to her… Being in the nail industry is great, it’s like having your very own cheerleaders! I get a lot of support and love online from people who I have never even met but are also…
