EXPERT ADVICE
How to navigate accessibility needs in the nail salon
With 16 May marking Global Accessibility Awareness Day (GAAD) and research from P&G finding that only 4% of beauty and personal care companies worldwide cater for physical disabilities, Abi Hassan, owner of Canterbury-based salon, Hot Wheels Nails, explores ways nail businesses can effectively meet the accessibility needs of staff and clients.…
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5 ways nail techs can prioritise mental health when clients offload
Health psychologist, Dr Ravi Gill, explores how nail technicians can create a safe space for clients to offload while prioritising their own mental health. Nail appointments offer an opportunity for a person to sit still for an hour without the distraction of their phones: an act of self-care and perhaps…
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Beauty pros, here’s 6 tips to support a more positive mindset
Sarah Hartley, social media coach at Blossom Tree Social & creator of Time To Blossom wellbeing products, shares her advice… Running a business and making time for yourself can feel like a juggle. It can also feel lonely, but you’re not alone – we all have bad days. Staying positive…
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Are you aware of the dangers of sprays & aerosols around electrical nail equipment?
When it comes to ensuring a safe and efficient nail salon environment, it’s essential to be aware of the potential dangers that certain products can pose. Here, I explore why sprays and aerosols can be hazardous when stored and used around electrical nail equipment, such as e-files and gel lamps.…
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8 ways to encourage clients to upgrade to nail art
One of the most common things I hear from other nail techs is, ‘I don’t get the chance to do nail art as my clients don’t want to have any.’ This is such a shame, because as artists we naturally want to challenge ourselves and our skills and show off…
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5 ways to boost your salon team’s morale
Do you or your team members need a morale boost? Scratch gathers five top tips to support positivity and happiness in the workspace… 1. Lead by example “Salon owners can establish a cohesive team through leading by example,” advises Lisa Stone, Salon System educator. “You cannot expect your team to…
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Why are client consultations so important in the beauty industry?
A client consultation should be completed by every client before they receive a nail or beauty treatment. This consultation should be regularly reviewed to ensure that nothing has changed medically or personally. Often, I hear nail techs saying that they don’t do consultations, and this isn’t always because they are…
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How to find a better work-life balance as a nail pro
Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares top tips for nail pros to achieve a better work-life balance… Howdy nail bosses! Work-life balance is like a unicorn in this industry – often talked about, yet never seen. In fact, it’s one of the most common challenges…
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Mike Waldon, general manager at salon management software company, Salon Manager, shares how to ensure your business is prepared for the busy spring and summer months… 1. Clean up your stock. Before spring, you should take some time to get ‘out with the old and in with the new’ and…
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Does your business cater to all ages of client? While you may know that your business is welcome to all, is this clear to others – and are you missing out on the benefits of treating mature clients? “It is incredibly rewarding to treat older clients, because having their nails…
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Every nail professional needs insurance; whether working from home seeing just a few clients each week, on a full-time or self-employed basis. I’ve heard some nail techs say that they don’t have insurance as they only see a few regular clients, family members and friends for appointments. These techs still…
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Elevate your business and embrace new techniques with advice from the Scratch Stars award-winning OPI team, as OPI field educator, Ashleigh Clements, shares her top tips for perfecting nail prep. Nail preparation is the foundation of a great nail service. Great nail prep offers a smooth canvas for product application…
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Esteemed nail and beauty educators share their top marketing tactics to increase the demand for courses… Find your niche “Educators must figure out what their USP (unique selling point) is, so they can focus on and reap the rewards from marketing this quality. What is your key strength? What does…
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Reach your goals and ensure success with advice from esteemed beauty business expert, Nergish Wadia-Austin, as she explores the importance of personality, knowledge and skill in successful nail technicians. Exceptional personality qualities Successful nail professionals exhibit a blend of precision and creativity, making a welcoming environment for clients. Patience is…
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