TECHS & SALONS

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Beyond The Brush: The nail tech community built on relationships, support & honesty

By Lilly Delmage | 10 May 2025

Gel nail educator & artist, Gemma Siverns, speaks to Scratch about her online community, Beyond The Brush (BTB) – a supportive, educational space she created for nail professionals. With over 25 years of experience in the industry, Gemma is a natural mentor. She began her journey in 2000, earning her…

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Suffolk nail artist: ‘My salon isn’t just about treatments – it’s a whole experience’

By Lilly Delmage | 8 May 2025

Allie Eve, owner of The Nail Matrix, opens the doors of her bohemian sanctuary salon, unveiling a space to ‘spark creativity and escapism’. “The Nail Matrix is all about stepping out of the chaos and into a space where time slows down and the world melts away,” explains Allie. “From…

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Nail tech’s maternal mental health struggles: ‘Talking & finding support saved my life’

By Guest Writer | 7 May 2025

New Mexico tech, Amberley Robinson, aka The Nail Tattooist, opens up about her maternal mental health experiences… When my first child was six months old, I juggled roles as a full-time beauty student and breastfeeding mum. Leaving my son with a caregiver each day made me feel heartbroken and guilty,…

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Candy Claws Birmingham

Salon in the Spotlight: Candy Claws, Birmingham

By Callie Iley | 22 February 2024

Millie Mills modelled Candy Claws salon’s decor around her personality and style, creating a salon space with inclusivity, artistry and creativity at its core. “I wanted my clients to know who I am when they walk through the door. Candy Claws is a safe space which is fun and playful,…

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Nail Tech Talk: Inside the world of My Name Is Miki Nail

By Callie Iley | 6 February 2024

Meet Miki of My Name Is Miki Nail, the New York nail tech who tends to the nails of Ariana Grande, as she shares her career journey and reveals the nail shade worn in the Yes, And? music video… Working for a fashion company in her early 20s, Miki became…

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Meet the nail tech soaring to new heights with her dragon-inspired extreme nail creation

By Callie Iley | 30 January 2024

In a meticulous process spanning two months, Anna Sosina’s dragon nail look was created to reflect her commitment to artistry and professionalism.  Detailing the process of creating the intricate nail look, Anna reveals how her hard work on the nails came to become a stunning poster image, with the help…

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Damla Osman Interview

Award-winning London beauty student shares her education journey & career dreams

By Rebecca Hitchon | 30 January 2024

London College of Beauty Therapy (LCBT) student, Damla Osman, scooped the Level 2 Technical Beauty Therapy Student of the Year title at the college’s Star Awards 2023. Awarded in October, she shares that winning the accolade, which was sponsored by Scratch, still feels incredible. “It’s a huge accomplishment for me,…

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My experiences as a disabled nail technician

By Abi Hassan | 29 January 2024

Abi Hassan, owner of Canterbury-based salon, Hot Wheels Nails, shares her experiences as a disabled nail technician and explores the importance of advocating for accessibility in the industry… As a disabled nail technician, I found navigating my way through the start-up of my business to be a minefield. I needed…

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Nail Tech Talk: Maria Nevirchak of Nevirchak Studio 

By Callie Iley | 27 January 2024

Maria Nevirchak entered the nail industry after she finished school, initially hoping to pursue a different career after her 18th birthday. However, she quickly found herself becoming immersed in the world of nails. “The more I delved into the profession, the less I felt the need to switch paths,” she…

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