Susan steel pastel lemon header

Nail Tech Talk: Susan Steel of Susan Steel Nails

By Callie Iley | 8 July 2023

With big career dreams and a lifelong passion for nails, Susan Steel shares her nail journey & reveals her hopes for the future of Susan Steel Nails… “I’ve always loved nails and beauty from a young age, but I never realised that it would be my dream career until I…

Read More
Discounts header

Discounts: Are they a good idea?

By Guest Writer | 7 July 2023

Hair & beauty business coach, Maddi Cook of Boss Your Salon, shares advice on offering discounted services to family & friends… We’ve all been faced with the dilemma of giving a discount to friends and family. While it may seem like a good deed to hook up your loved ones,…

Read More
Pretty miss nails & beauty salon in the spotlight header

Salon in the Spotlight: Pretty Miss Nails & Beauty, Abertillery, South Wales

By Callie Iley | 6 July 2023

Inspired by her love for the hue, Laura Ann Francis’ cosy salon has a pink palette running throughout, using her decor to create a ‘home away from home’ for clients to enjoy. “Pink has always been my favourite colour,” Laura explains. “It was a no-brainer that the salon was going…

Read More
Lilli pullman of lilli paintz tech talk header

Nail Tech Talk: Lilli Pullman of Lilli Paintz 

By Callie Iley | 1 July 2023

A lover of all things bright, bold & outrageous, Sevenoaks-based nail artist, Lilli Pullman, reveals the details of her creative endeavours & shares her plans for the future of Lilli Paintz… Heading straight to college to complete her NVQ’s in Levels 2 and 3 upon leaving school, Lilli jumped headfirst…

Read More
Chloe web newsfeature template 1200x800px (94)

Townhouse serves up manicures to British tennis players for Wimbledon

By Chloe Randall | 30 June 2023

Townhouse has unveiled its Nail it on Court campaign, in honour of the prestigious Wimbledon tennis tournament. The initiative sees Townhouse offering all Great British tennis players complimentary manicures to ensure they look their best, feel their best, and of course play their best for Wimbledon. The salon is inviting GBR…

Read More
Zowie biddiscombe artistic sunny daze header

Get groovy in summer 2023 with Artistic Nail Design’s Sunny Daze collection

By Callie Iley | 30 June 2023

Bring bold summer styling to clients’ manicures this season with Artistic Nail Design’s six-piece collection, Sunny Daze. Featuring a rainbow of bright, avant-garde hues, the Sunny Daze collection is available in a range of systems, including Colour Gloss Soak Off Gel Polish, Colour Revolution Reactive Nail Lacquer, and Perfect Dip…

Read More
Goose salon in the spotlight header

Salon in the Spotlight: GOOSE, Nottingham

By Callie Iley | 29 June 2023

Eclectic, inclusive and filled with talented pros, GOOSE’s doors were opened in 2019 by Arabella Wildgoose, a hair & beauty specialist whose training began in 2005. Since her initial training, Arabella has continued to collect an array of qualifications in her time in the industry, seeking training in nails, lashes,…

Read More
Penny etheridge silent walkers and using salon software header

Silent walkers: Penny Etheridge on using salon software to prevent them & build lasting client relationships

By Guest Writer | 29 June 2023

With 91% of clients not complaining after a negative experience in the salon, instead opting to not return, becoming “silent walkers”, Penny Etheridge of Penny Etheridge Creative Business Consultancy discusses how salon software can be utilised to prevent this. “Using your software system to its full potential lets you have the…

Read More
Alex hilton tech talk header

Nail Tech Talk: Alex Hilton of By Alex

By Callie Iley | 24 June 2023

York-based nail artist, Alex Hilton of By Alex details what she loves most about the nail industry and shares her plans for the future of By Alex… “I’ve always had an interest in the beauty industry,” Alex remembers. “From the young age of about 11 years old, I would ask…

Read More
The beauty hive salon in the spotlight

Salon in the Spotlight: The Beauty Hive with Sophie & Katie, Littleborough

By Callie Iley | 22 June 2023

Upon finding the perfect space to set up her own salon, Sophie O’sullivan approached former colleague, Katie Woodworth to create The Beauty Hive with Sophie & Katie, a clean yet comfortable salon space in Greater Manchester. “I qualified in VTCT Level 3 in Nail Technology in 2017 and completed my…

Read More
Scratch snap june 2023 winner

WINNER ANNOUNCED: Scratch Snap June 2023

By Callie Iley | 19 June 2023

The winner of Scratch’s monthly nail art challenge has been announced as Samantha Outten. In a showcase of talent, techs stepped up to the Scratch Snap challenge for June & created nail designs inspired by ‘Fruit Salad’ in the bid to win a prize from Pure Nails. Judged by Scratch‘s copywriter, Callie Iley, and Pure…

Read More
Cherie whitlock of ma cherie nail tech talk header

Nail Tech Talk: Cherie Whitlock of Ma Cherie

By Callie Iley | 17 June 2023

With dreams of one day owning her own luxury nail salon, Cherie Whitlock of Ma Cherie shares her next steps in her career & reveals what she loves most about being a nail tech… Cherie’s creative streak instantly attracted her to the industry, led by a lifetime of talent and…

Read More
Cnd bizarre beauty collection ss23 header

Make a statement this summer with CND™’s 6 ‘Bizarre Beauty’ nail colours

By Callie Iley | 16 June 2023

Embrace bold self-expression with CND™’s Bizarre Beauty collection, featuring six stand-out shades in punchy summer hues, complete with a shimmering holographic finish. Available in both Shellac™ and Vinylux™ Long Wear Polish finishes, the collection draws inspiration from on-trend colour blocking and abstract styles. The shades include: Sundial It Up –…

Read More
Kay willmott elle belles salon in the spotlight header

Salon in the Spotlight: Elle Belle’s Beauty Studio, Norfolk

By Carter Rogers | 15 June 2023

Enrolling in her first of many beauty courses in 2010, Kay Willmott opened her salon, Elle Belle’s Beauty Studio, in 2017, named after her daughter. With ten members of staff in the salon, including herself, as a beauty therapist and laser technician; salon manager, nail tech and masseuse, Rosie Jo;…

Read More
Lovelle salon header behind the brand

Behind the Brand: Meet the best friend duo behind Lovelle Salon Wear

By Callie Iley | 12 June 2023

Fashion-forward beauty therapist best friends, Nikki Hutchings & Sonia Ghag, designed a range of salon wear to suit the modern beauty pro without compromising on style or comfort. Beauty therapist duo, Nikki Hutchings and Sonia Ghag, met when their children started at school together. With both having an interest in…

Read More