THE LATEST NEWS & FEATURES
Water Drop nails
Refresh your nails with this hot new nail trend! Water-drop manicures are raining on our smooth, glossy nail parade… and we aren’t mad about it!
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How to effectively teach nail salon clients about aftercare
Customer education is critical to maintaining a successful nail and beauty business. Sharing aftercare and other maintenance tips can be difficult, especially if you’re back-to-back with clients or want to…
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35% of UK online shoppers will only purchase from responsible brands
Research from Empathy.co, the global commerce search and discovery platform, has discovered that 35% of UK online shoppers will only associate with ‘responsible’ brands – such as those that treat…
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Nail artist, Celina Rydén, shares skills via online nail education platform
Globally renowned Swedish nail artist, Celina Rydén, has launched online nail education platform, My Nail Academy (MNA), offering a wealth of courses for nailists keen to improve skills. MNA offers…
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Barry M supports charity mani challenge with nail polish launch
Barry M has launched a limited edition nail polish named after Esme Lucas, a nine-year-old girl who was diagnosed with leukaemia earlier this year. The nail shade, which Esme named…
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Alternative French tips
Add flashes of colour to your French manicures with these alternative looks…
Read MoreInstagram movement encourages hand model diversity in adverts
Model, Maxey Greene has launched the Instagram account All Hands Are Good Hands, which is dedicated to showcasing hands of all shapes, sizes and features. Maxey was inspired to create…
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NAIL TECH TALK: Jessica Smith of The Nail Club
Scratch chats to Jessica Smith of The Nail Club about growing up in a family of nail technicians and leaving an office job to pursue nails full time… Coming from…
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Revealed: Cosmetic procedure guidance for young adults, parents & mature adults
New advice about how to feel good in our own skin and how to make informed decisions about cosmetic treatments is being launched by the Mental Health Foundation (MHF), supported…
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